Untitled Document
  Home
Speakers
Sessions
  Schedule
Sponsors
Exhibitors
  Media Sponsors
Untitled Document
2011 West Diamond Sponsor

Untitled Document
2011 West Platinum Sponsors

Untitled Document
2011 West Platinum Plus Sponsor

Untitled Document
2011 West Gold Sponsors

Untitled Document
2011 West Silver Sponsors

Untitled Document
2011 West Bronze Sponsor


Untitled Document
2011 West Exhibitors























































Untitled Document
2011 West Wireless Network Sponsor

Untitled Document
2011 West Break Sponsor

Untitled Document
2011 West Day 3 Coffee Break Sponsor

Untitled Document
2011 West Day 2 Lunch Sponsor

Untitled Document
2011 West Day 3 Lunch Sponsor

Untitled Document
2011 Media Sponsors

Untitled Document
2011 East Diamond Sponsor

Untitled Document
2011 East Platinum Plus Sponsors

Untitled Document
2011 East Platinum Sponsors

Untitled Document
2011 East Gold Sponsor

Untitled Document
2011 East Silver Sponsors

Untitled Document
2011 East Bronze Sponsors

Untitled Document
2011 East Bronze Sponsor - Holland Pavilion

Untitled Document
2011 East Exhibitors
















































Untitled Document
2011 East Runway Carpet Sponsor

Untitled Document
2011 East Literature Sponsor

Untitled Document
2011 East e-Bulletin Sponsors

Untitled Document
2011 East Association Sponsor

 
General Session | Practical Cloud Migration


Speaker:

Garima Thockchom

VP Marketing
Gale Technologies

Track: All Tracks


How do organizations maximize the investment in their existing IT infrastructure while simultaneously evolving to the cloud? To get maximum benefits of agility and re-use of all resources, organizations must pool their resources, and allow automated provisioning and decommissioning of template-based service profiles that cover computing, networking, and storage resources, both physical and virtual.

This session describes the dramatic CAPEX and OPEX savings from taking a comprehensive HW/SW/VM provisioning view to create powerful private and hybrid clouds, and the evolution to a next generation cloud scheduler that intelligently and seamlessly allocates workloads across any type of cloud – private or public.




 
"Cloud Superstars" Power Panel


Speakers:

Treb Ryan

Chief Strategy Officer, Cloud Business Unit
Dimension Data Cloud Solutions

and
Mårten Mickos

CEO
Eucalyptus Systems

and
Dave Roberts

Senior Director
BMC Software

and
Rodney Rogers

Chairman & CEO
Virtustream

and
Warren Heffelfinger

CEO
GoGrid

Track: All Tracks


Just how big is Cloud Computing going to get, and by what date? What, five years on, are already the main drivers? What are the most profitable Cloud implementations that are already in use "under the hood" of businesses, agencies, and organizations? In which new areas are we seeing most attention being given to the benefits of moving to the Cloud?

These and other key Cloud questions will be asked and answered in this very special "Power Panel" featuring high-profile members of the upper echelons of the corporate and government worlds and moderated by Cloud Expo Conference Chair Jeremy Geelan.

This fast-moving discussion panel will give Cloud Expo delegates the chance to hear some of Cloud Computing's finest practitioners and thought leaders, and to obtain first-hand their unique perspective on how Cloud Computing is changing the way we work and live.





 
Accelerate Application Deployment within the Cloud


Speaker:

Marc Wilkinson

Director, Cloud Global Practice
HP Software

Track: Cloud Action Points / Best Practices / Case Studies


Today, organizations struggle to innovate; taking months or years to move from idea to implementation. The problem is compounded by the time it takes IT to order, provision, test and deploy applications and infrastructure. Test environments have to be nimble and development processes need to be aligned. By associating automation and continuous quality validation across hybrid delivery environments, IT can super charge the business.

During this session, HP’s Marc Wilkinson will walk through the automation and testing of applications across public, private or hybrid cloud environments, and describe how new solutions enable enterprises, accelerate innovation and drive a competitive edge.





 
Accelerate Time to Market with Next Generation Cloud Platforms


Speakers:

Shaikh Hidayatullah

Senior Technical Staff Member and Senior Manager
IBM

and
Rahul Akolkar

Services Cloud Platform
IBM

Track: Cloud Perspectives


Businesses are faced with enormous pressure to accelerate time to market for new products and services while controlling costs. Platforms are required that enable organizations to develop, deploy, manage and integrate enterprise applications for their own use or delivery as Software as a Service. Learn about the next generation of advanced service delivery cloud platforms and managed services with IBM SmartCloud Enterprise and cloud application services. Built into the IBM SmartCloud architecture and cloud reference model, the Cloud Services Framework enables organizations to leverage critical business support services using declarative specifications in service descriptions and subsequently provides ease of onboarding services for cloud delivery. Resulting security-rich, agile, enterprise-class, pay-as-you-go cloud service environments give organizations the technology and choices to drive faster time to value and market differentiation.




 
Achieving a Trusted Cloud


Speaker:

George Gerchow

Director, Center for Policy & Compliance
VMware

Track: Cloud Architecture, Security & Performance


In this session George Gerchow describes how to achieve a Trusted Cloud that is secure and compliant whether it is Private, Public or Hybrid. Virtualization and Cloud technologies change the way Security and Compliance need to be done in these highly dynamic and virtualized environments. Traditional solutions are not designed to provide security and configuration compliance across the virtual and cloud layers of the IT stack. The session will highlight how Security and Configuration Compliance management are evolving as well as how securing and ensuring compliance in these environments requires a different approach




 
AppRiver's Office 365: Your Key to the Cloud


Speaker:

Brian Haynes

Director of Channel Sales
AppRiver

Track: Hot Topics 1


Communicate. Collaborate. Simplify. Microsoft's new Office 365 makes it convenient and cost-effective for businesses to use the power of the cloud to improve productivity and profitability. Join us for a discussion about the industry’s next generation of cloud productivity service, and learn how AppRiver is helping businesses make the move to Office 365 with confidence and ease.




 
Architecting the New Global Business Cloud


Speakers:

Ashwath Nagaraj

Founder and the Vice President of Engineering
Aryaka Networks

and
Sonal Puri

Vice President of Marketing and Sales
Aryaka Networks

Track: Moving to the Cloud in Practice


As companies grow and deploy resources globally, CIOs need to control and optimize data flows across their Wide Area networks. As a means of maintaining operational efficiency and increasing remote worker productivity, an effective global data transfer strategy is essential for access to enterprise cloud services. In this technical session, Ashwath will discuss networking strategies to optimize data delivery and application acceleration over an optimized WAN via the cloud. Ashwath will highlight the new WAN optimization technologies now available for enterprises and note recent industry innovations as companies head “to the cloud.” He will detail real-world named case studies of how enterprises are successfully leveraging an intelligent network in the cloud to more effectively connect, communicate and collaborate with their distributed workforce for increased productivity.




 
Are You Ready for the Future of Cloud Computing?


Speaker:

David Linthicum

SVP
Cloud Technology Partners

Track: Hot Topics 1


If you had a time machine and went forward 10 years, what would be the state of cloud computing? Who would be the major providers left standing? Will we be leveraging private clouds, public clouds, or both? In this forward looking presentation cloud computing pioneer and thought leader David Linthicum will define the future roadmap of cloud computing including how PaaS, IaaS, and SaaS will play out within enterprises, and what will be the ultimate destination for cloud computing. Thus, you'll know where and when to place your enterprise IT bets.




 
Averting Risk in the Cloud


Speaker:

Dina Rosenberg

Director of Hosted Solutions
Broadview Networks

Track: Cloud Architecture, Security & Performance


The public Internet has long been a playground for hackers and deviants looking to steal, defraud, or deny access at every opportunity. While the benefits of Cloud Computing are becoming increasingly more difficult to challenge even by the greatest of skeptics, more and more the conversation is turning to managing the risks that this new frontier has created as a result of the displacement of the comforting four walls of the data center. Whether it's infrastructure, applications, or desktops, most businesses are now entertaining the idea of cloud-sourcing some part of their existing IT environment in search of more agile, mobile, automated, or resilient solutions, as well as lower costs and maintenance.

This session will focus on reviewing some of the most common concerns on the minds of business managers and IT professionals surrounding the transition to cloud-based solutions. It will offer key strategies and best practices to minimize your business risk in making the move to any cloud-based environment. Topics will include loss of control, data transfer, security, isolation, physical location, privileged user access, and many more!





 
Avoiding the Zero-Value Cloud - It’s All About Your Apps


Speaker:

Paulo Rosado

Founder & CEO
OutSystems

Track: Moving to the Cloud in Practice


The cloud has zero or little value for your business without your apps. Despite the hype around the cloud, adoption has been slow, and many IT departments seem to only use the cloud for those applications that aren’t core to the business. Why is that? In this session we’ll answer this question and at the same time outline a strategy that will enable you to safely move your apps to the cloud. We’ll also walk through a scenario to apply this strategy, and demonstrate how the right cloud-ready development platform can streamline the process.




 
Be An IT Hero with Cloud Integration


Speakers:

Rick Nucci

Founder & General Manager
Dell Boomi

and
John Lake

Director of Information Systems
Panasas

Track: Cloud Action Points / Best Practices / Case Studies


Successful cloud integration projects require an understanding and collaboration between both IT and business users, to fully understand the business process requirements and considerations as well as technological challenges. In this presentation, Rick Nucci, Dell Boomi founder and CTO, covers business and technical "best practices" for cloud integration, drawing on insights gained from thousands of integration projects. Co-Presenting will be John Lake, Director of Information Systems at Panasas. John will share lessons learned following the selection and implementation process of a cloud-based integration solution for Salesforce that will serve as the foundation to their long-term strategy to leverage the cloud for more efficient IT infrastructure and applications.




 
Benefits of All-SSD Architectures in the Cloud


Speaker:

Adam Carter

Director of Product Management
SolidFire

Track: Cloud Storage Virtualization APIs


This session will look at different methods and benefits of using SSDs for high-performance, primary storage within the cloud. It will explain specific requirements of cloud infrastructures and why they need "better" storage designed with the cloud in mind. The speaker will talk about the latest SSD-based technology that allows cloud providers to guarantee quality of service, increase system efficiency, and fully automate management. Learn where solid state is going and how those advances will affect the cloud.




 
Best Practices for Hybrid Clouds: Template-Base Provisioning


Speaker:

Akhil Sahai

VP of Product Management
Gale Technologies

Track: Cloud Action Points / Best Practices / Case Studies


Simplifying and automating IaaS provisioning helps companies slash costs with shared dynamic environments while sustaining workload performance expected in dedicated environments. Will 2012 be the year when enterprises fully embrace their heterogeneous environments to get the best of both cloud worlds, while using legacy IT equipment to build dynamic clouds running virtualized and non-virtualized workloads?

This session will explore best practices for self-service, template-based automation to address virtualization stall and sprawl in cloud environments. A holistic solution is needed for administrators and operators of such an environment, one that enables role-based access control, service catalogs and service-tiering, approvals, and charge-back/show-back - spanning across the physical, virtual, and application layers.





 
Bridging to -aaS Success: A Basic Blueprint


Speaker:

Ken Rutsky


KJR Associates, Inc.

Track: Moving to the Cloud in Practice


While organizations spend a LOT of time understanding the technical transformation required to build a SaaS or other -aaS service, they fail to understand that this is just the anchorage of the transitional bridging they must do. In order to gain share, revenue and adoption they must deal with the remaining pieces of the bridge to -aaS success, which are mindset, organizational structure and their go to market tactics. This session will take a look at a basic blueprint for bridging to -aaS success.




 
Build Your Own Highly Scalable Cloud with CloudStack


Speaker:

Sheng Liang

CEO and Co-founder
Rancher Labs

Track: Enterprise Cloud Computing


Creating scalable, agile and robust cloud implementations requires more than just a good hypervisor, some automation and a fancy UI. It requires a successful plan - not only identifying the chosen architecture, but also selecting appropriate workloads and understanding the costs of managing the infrastructure and delivering those workloads. While you may not plan for your cloud implementation to scale to that of some of largest of clouds, like the Nokia Research Centre or Zynga, you demand the flexibility CloudStack natively provides. This session will show you how CloudStack streamlines implementation and management of IaaS clouds.

Join us in this session and learn how to:

  • Create a successful plan for rolling out cloud services
  • Model your cloud architecture to meet business needs
  • Define agile network and storage topologies
  • Select the correct workloads for your cloud deployment




 
Building a Bridge to the Cloud


Speaker:

Toby Owen

Sr. Manager for Hybrid Cloud Solutions
Rackspace Hosting

Track: Hot Topics 2


As more and more businesses begin scaling IT needs to the cloud, there has been an increasing need to find ways to connect dedicated hosting offerings to cloud computing solutions. How can you effectively use IaaS services while also considering your current hosting needs? Attendees of this session will learn how they can bridge the gap between hosting and cloud in a scalable, cost-effective and secure way.




 
Building a Checklist for Migrating to a Private Cloud


Speakers:

Diane Mueller

Cloud Evangelist
ActiveState

and
Nate Isley

Application Performance Engineer
New Relic

Track: Cloud Action Points / Best Practices / Case Studies


Your research tells you that a private cloud is the best option for you. Now what? What are the practical next steps for moving forward with your cloud initiative? A migration checklist can help you put your initiative into focus by helping you answer some basic questions such as: -What are your goals for migrating to The Cloud? -How do you prioritize apps to deploy: new projects or legacy? -How will you migrate applications and move or integrate data to new cloud infrastructure? -How will you ensure your apps are delivering great service through the migration? Join Diane Mueller, Director of Product Management at Active State and Nate Isley, Application Performance Engineer at New Relic, as they discuss the key considerations for migrating to a private cloud. Attendees will learn how building a checklist can help them with a more successful private cloud implementation.




 
Building a Community in the Cloud


Speaker:

Rick Nucci

Founder & General Manager
Dell Boomi

Track: Cloud Perspectives


The power of cloud computing truly lies in the community. It is only by harnessing the collective intelligence and experiences of global adopters of SaaS that we can help simplify others’ paths to the cloud and accelerate adoption. Through its Boomi Suggest features, Dell Boomi has harnessed the power of the global community to help others with their cloud integrations. As users build and deploy integrations, successes become blueprints for future integrations, simplifying the next person’s path to the cloud. Rick Nucci, Founder and CTO of Dell Boomi, will discuss how the aspect of community has become an important factor in growing the adoption of cloud computing, and how Boomi Suggest has created such a community that allows developers to build a platform, ISVs to contribute to it, and businesses to employ it.




 
Building Agility into Enterprise Cloud Infrastructure


Speakers:

Kris Bakke

Enterprise Cloud Infrastructure Solution Manager
Oracle

and
Ferhat Hatay

Director of Product Marketing, Systems & Cloud Computing
Oracle

Track: Enterprise Cloud Computing


Learn how Oracle enables the rapid deployment and efficient management of public and private cloud infrastructure with application aware virtualization and advanced cloud management capabilities that are integrated with best of breed compute, storage, and network technologies.

This session will not only cover the quantifiable benefits of using Oracle VM, Oracle Enterprise Manager 12c, and Sun Blades as an integrated, shared service foundation, but will also cover document! ed best practices designed to minimize deployment risks and accelerate ROI. Gain additional insights for deploying cost-effective IaaS solutions that provide resource pooling, elastic scalability, and rapid application deployments to support the most demanding business needs.




 
Building an Effective Cloud Security Program


Speakers:

Tim Mather

Advisory Director
KPMG

and
Becky Swain

Board Member, Silicon Valley Chapter
Cloud Security Alliance

Track: Cloud Architecture, Security & Performance


Outsourcing critical business functions into the Cloud can result in challenges of maintaining assurance and control over legal and regulatory obligations for data management and protection. In this session, Cloud Expo delegates will be guided through the process for establishing an effective cloud security program leveraging the Cloud Security Alliance (CSA) Governance Risk & Compliance (GRC) Stack.




 
Building an Internal Cloud for Online Gaming using OpenStack


Speaker:

Krisztian Mizser

Manager, Global Hosting
Sony Computer Entertainment America

Track: Hot Topics 1


A case study of Sony Computer Entertainment America's experience with building an open source cloud infrastructure to provide online game hosting solutions for our internal customers. Topics include: SCEA's history with online game hosting, the challenges we faced along the way, some of our mistakes, what we learned from them, how we came across OpenStack and why we decided to use it to provide flexible hosting solutions and what our plans are with it going forward.




 
Building at Internet Scale in a Hosted Environment


Speaker:

Marc Jones

Vice President of Product Innovation
SoftLayer

Track: Cloud Action Points / Best Practices / Case Studies


We see a market trend with customers asking for hybrid hosting environments that include public/private cloud, dedicated server's, storage and managed hosting. SoftLayer is focused on capitalizing on this market trend by providing infrastructure products and services that enable customers to achieve Internet-scale. From a technology perspective, what is Internet-scale? Is it really viable to build to Internet-scale in a hosted environment? What trends do we see from our customers and partners as they build to Internet-scale? How is SoftLayer leveraging it’s own platform to develop new products and services? This session will focus on the enabling technologies, design, and architecture of Internet-scale solutions in a hosted environment. Join us for a discussion on best customer and technology practices in the hosting industry.




 
Building Clouds for Compute- and Data-Intense Applications


Speaker:

James Pang

VP Product Management
Platform Computing

Track: Moving to the Cloud in Practice


Cloud Intense is the ability to serve compute and data intense applications in the cloud. The value of a cloud computing implementation is even greater for applications that can flex up and down based on the demand placed upon them. Many of these applications are run intermittently and hence do not need to reside on the servers. They are provisioned and de-provisioned on an as needed basis.

In the case of these Compute and Data intense applications, the applications need to be provided with the exact set of resources for the execution of these applications. For optimal performance, data intense applications e.g. Hadoop applications, are provisioned with data locality as a criteria.

This session will look at the technology and architecture that’s in production at some of the largest enterprises, to build out their private cloud implementation for their compute and data intense applications. Besides provisioning and managing the infrastructure, the technology provides a heterogeneous hyper-visor management and OS provisioning support, templates for software stack provisioning, intelligent application provisioning across multiple tiers and user portals for different business and IT user roles.




 
Building Clouds: Real-World Lessons from Intel Cloud Builders Program and Intel IT


Speakers:

Billy Cox

Director of Cloud Strategy
Intel Software Services Group

and
Das Kamhout

Principal Engineer
Intel IT

Track: Cloud Architecture, Security & Performance


Intel Cloud Builders, a program with over 35 leading ecosystem vendors creating proven cloud reference architectures, is helping enterprises and service providers build more simplified, secure, and efficient cloud infrastructures. Additionally, Intel’s own IT department - with about 75,000 servers worldwide – is transforming its enterprise environment from a traditional infrastructure to a cloud-based service. In this session, Cloud Expo delegates will learn real-world lessons from the Intel Cloud Builders program and Intel IT that can be applied to your cloud deployments.




 
Building Your Big Data Strategy, Block by Block


Speaker:

Vineet Tyagi

Head of Impetus Labs
Impetus

Track: Hot Topics 2


Businesses today are in the age of data and are straddled with unprecedented creation and demands of information. There are multitude of information sources which accumulate data at an explosive growth rate. This creates a tremendous challenge and an opportunity for businesses to leverage data from variety of sources and turn it into a competitive advantage.

This session will provide insights on creating a future looking big data strategy to solve the challenge of 3 Vs: Variety, Volume, Velocity - and will help delegates understand how to do it block by block.





 
Bullet-proof Your Storage, Predict the Future


Speaker:

Martin Omander

Developer Advocate
Google

Track: Cloud Storage Virtualization APIs


Make your smart business smarter with Google's Prediction API. Take advantage of Google's machine learning algorithms to make recommendations, estimate prices, analyze Twitter, detect spam, classify documents, identify languages and more. Store your business's data easily and securely in Google's data centers with the Storage API. Focus on your customers and leverage Google's systems for security, data consistency, redundancy, and performance.




 
CEO Power Panel: Where Does the Cloud Take Us Next?


Speakers:

Darryl S. Brown

CMO
Appcore

and
Pete Malcolm

CEO
Abiquo

and
Mårten Mickos

CEO
Eucalyptus Systems

and
Scott Chasin

CTO, McAfee Content & Cloud Security
McAfee

and
Lawrence Guillory

CEO
Racemi

and
Lewis Cirne

CEO
New Relic

Track: All Tracks






 
Cloud Applications: The Seven Deadly Sins


Speaker:

Brett Adam

CTO
rPath

Track: Cloud Architecture, Security & Performance


From storage to elasticity to governance, you've thought of everything for your cloud offering… but what about the apps? Applications are the heart and soul of winning new cloud business, securing recurring revenue, and ensuring customer satisfaction. This session will explore the seven deadly sins of cloud applications - and best practices for avoiding them.

For example: Sin #1 - Have you treated automation as an afterthought? We’ll look at how making it part of your core cloud strategy can have a direct impact on consistency, reliability and speed.





 
Cloud Computing Bootcamp begins...


Speaker:

Larry Carvalho

Research Manager, Platform as a Service
IDC

Track: All Tracks





 
Cloud Computing Contract Issues - If It's in the Cloud, Get It on Paper


Speaker:

Thomas Trappler

Director, UCLA Software Licensing
UCLA

Track: Hot Topics 2


Most transitions to a cloud computing solution entail a change from a technically managed solution ("I build it, I maintain it") to a contractually managed solution ("Someone else is doing this for me; how do I ensure they're doing what they're supposed to?"). This change necessitates increased IT contract negotiation skills to establish the terms of the relationship ("What do I get?") and vendor management skills to maintain the relationship ("How do I ensure that I get it?").

A cloud computing provider's standard contract is typically written to favor that company. Gartner recommends that an institution considering cloud computing "understand the detailed terms and conditions ... and the risks of signing the service provider's standard contract" before moving to a cloud computing solution. I would take that a step further and suggest that an institution work with the service provider to negotiate any revisions necessary to ensure that the terms of the contract effectively address the institution's needs.

This session is intended to highlight some key contract issues that are either unique to cloud computing or essential to its effective adoption.





 
Cloud Migrations – Getting Existing Apps into the Cloud


Speaker:

Adiascar Cisneros

Director of Operations
Racemi

Track: Moving to the Cloud in Practice


Whether you are an IT Manager or a cloud provider, migrating existing applications into the cloud can be complicated, time consuming, and costly. This session will cover migration strategies that enable you to move existing applications into the cloud without having to rebuild them, thereby minimizing risk, reducing costs, and streamlining delivery timelines. The migration of simple applications, implementation of persistent hybrid cloud infrastructures with complex multi-tier applications, and fully automated cloud migrations will be covered.




 
Cloud or not Cloud…Can You Avoid Addressing the IT Consumerization Trend? Let ’Em In But Stay in Control!


Speaker:

Shmulik Nehama

Leader of the Identity Engines
Avaya Inc.

Track: Cloud Perspectives


The explosion of smartphones, tablets and laptops has driven the consumerization of IT. Employees, contractors, and visitors all want to bring their Blackberry, iPhone, iPad, and Android devices to the workplace and wherever they conduct business.

To go along with this trend, organizations are allowing employees to use their personal smart devices to access the corporate IT infrastructure. In doing so however, it is absolutely critical for enterprises to have control over access privileges and maintain the security of the network. Staying in control means being able to set access policies, checking for compliance with minimum baseline standards and easily creating and managing guest accounts especially in a Cloud deployment environment.

How can you maintain control of who is accessing your network? Where can users go on the network? What can they do? How can you easily manage them without requiring tech support involvement?




 
Cloud Orchestration: Automating Cloud Service Management, Delivery & Support


Speaker:

Treb Ryan

Chief Strategy Officer, Cloud Business Unit
Dimension Data Cloud Solutions

Track: Cloud Perspectives


Whether you are building a private cloud in your own data center or using the public cloud for on-demand workloads, you quickly realize that the biggest challenge to scaling your cloud efforts is automating service management, delivery and support. How will you administer end-user accounts, track and control usage, provision VMs and storage and integrate it with your billing system? Learn from a public cloud operator how to solve these problems and create a secure environment with automated orchestration of the cloud, including: a user interface, API, billing, metering, control and provisioning of infrastructure (VMs, storage and memory).




 
Cloud Platforms Revealed: Oracle Fusion Middleware, Oracle Exalogic, and Oracle Exadata


Speaker:

Dain Hansen

Director of Product Marketing
Oracle

Track: Cloud Perspectives


Cloud computing (both public and private) represents a paradigm shift in how we structure, allocate, and manage our IT resources. A paradigm shift in how we build applications, in how we automate our processes, in how we collaborate and in how we secure our enterprise. Oracle Fusion Middleware is a complete array of technologies enabling you to embrace these paradigm shifts and take full advantage of the cost savings and improved agility they promise. Together with Oracle E! xalogic and Oracle Exadata provide the world’s first and only integrated engineered system, which provide enterprises the best possible foundation for running enterprise applications with the performance, elasticity, reliability, and scale characteristics expected for cloud-based applications. In this session hear from industry experts reveal the underpinnings for Oracle’s Public Cloud as well as technology best-practices for developing private cloud architectures using Oracle Fusion Middleware.




 
Cloud Reference Architecture


Speaker:

James Baty

VP, Global Enterprise Architecture
Oracle

Track: Cloud Architecture, Security & Performance


Public, Private, Hybrid Software, Platform, Infrastructure as a Service?

Once you've decided you need a cloud, you're going to need an architecture.This presentation gives an overview of Oracle's Cloud Reference Architecture, which is part of the Oracle Cloud Enterprise Technology Strategy (ETS). Key concepts are covered, including common management layer capabilities, service models, resource pools, and deployment abstraction, with a look at some key design and operational use cases.




 
Cloud Requirements for SaaS Providers – an Interactive Panel Discussion


Speakers:

Henry Fastert

Chief Technologist and Managing Partner
SHI

and
Barry Hill

Founder
Connectum

and
Rob Calfee

Director of Sales – West
J9 Technologies

and
Craig Winter

CEO
GenuFi, Inc.

and
Raj Sabhlok

President
Zoho Corp

and
Terry Cunnigham

President and General Manager
i365, A Seagate Company

Track: Enterprise Cloud Computing


Software-as-a-Service providers help IT organizations drive down costs, decrease deployment times and foster innovation. In this interactive panel discussion with SaaS providers running their services on a Cloud Infrastructure, the unique challenges that SaaS providers face and need to address to grow their business will be discussed.
  • Security: How do you protect your corporate and customer data securely in the cloud?
  • Open infrastructure: How can you avoid cloud “lock-in”?
  • Automation: What are the tools to speed and efficiency of your IT services?
  • Resilient technologies: How can you address the need to have defined service levels for cloud availability, quality and performance?
  • Cost: How does the SaaS provider increase speed to market and reduce complexity without sacrificing profitability?
In this session, SHI will lead this discussion of several SaaS providers who are meeting the challenges of this emerging market head on.




 
Cloud to Client: How Context Aware Clients Will Enhance the Cloud Experience


Speaker:

Rick German

Co-Founder & CEO
Stoneware

Track: Cloud Perspectives


In this session delegates will learn how Stoneware's technology has the ability to help enhance client devices when connecting to the cloud. See how webNetwork helps the cloud understand and adapt to the device to deliver a richer experience based on hardware context, in contrast to the "one size fits all" delivery method used today. The session will include a live product demonstration.




 
Cloud Usage Models: Advancing Cloud Computing to the Next Level


Speakers:

Anna Claiborne

Security Working Group Chair
Open Data Center Alliance

and
Ravi Subramaniam

Principal Engineer
Intel

Track: Hot Topics 2


Learn from IT leaders that are part of the Open Data Center Alliance (ODCA), an organization of >300 IT end users driving defining next gen cloud requirements, about the key usage models that the ODCA has defined to advance cloud computing. Get technical insights and practical information into secure federation, cloud automation, common management and policies for cloud resources, along with how cloud services should become more transparent for the benefit of the IT industry.




 
Cloud, Fog or Smog? StorageCraft's Forecast on Business Continuity and the Cloud


Speaker:

Lee Bender

Director of Sales Engineering
StorageCraft Technology

Track: Cloud Storage Virtualization APIs


Business continuity is more than backup or failover in the cloud. It's about creating a disaster recovery plan that addresses all of your needs while keeping an eye on the bottom line. What questions should you ask before putting together a business continuity plan? Does the plan include local and off-site backup? How do you ensure that your disaster recovery plan will work when (not if) disaster strikes? In this session StorageCraft's Lee Bender will discuss business continuity and how you can address your disaster recovery needs taking into account physical, virtual and cloud environments.




 
CMO Power Panel


Speakers:

Wendy Perilli

Sr. VP of Marketing
OpTier

and
Peder Ulander

VP of Product Marketing, Cloud Platform Group
Citrix Systems

and
Garima Thockchom

VP Marketing
Gale Technologies

and
Nagraj Seshadri

Director of Product Marketing
dynaTrace Software

Track: All Tracks


In this fast-moving high-level discussion - moderated by Cloud Expo Conference Chair, Jeremy Geelan - a panel of Cloud computing CMOs gather for thirty minutes of fast-moving discussion aimed at mulling over some of the key topics that are top of mind in every Cloud Expo attendee's mind, such as "nailing" the value prop of the cloud once and for all; sharing customer success stories; and agreeing on where the industry is headed next, and at what speed.




 
Concept vs. Reality - Why Clouds are Not Ready to Replace Your IT Infrastructure


Speaker:

Jordan Jacobs

Director of Corporate Strategy
Phoenix NAP

Track: Cloud Perspectives


As more attention is given to converting IT CapEx to OpEx, an increasing amount of organizations are looking toward and utilizing the cloud. But is it right for every use case? Are there specific tiers of applications better suited for a non-cloud hosted environment? Should an entire IT infrastructure be transitioned to the cloud? Join Jordan Jacobs, director of corporate strategy for Phoenix NAP, as he discusses the current and future state of cloud and its true role in an organization.




 
Controlling Cloud Sprawl


Speaker:

Paulo Rosado

Founder & CEO
OutSystems

Track: Cloud Perspectives


In a recent survey, 20% of leading business people admitted to have purchased a cloud service without IT knowledge. Faced with a range of fast, flexible and easy to use offers in SaaS and PaaS, the business is jumping over IT and spreading applications and information in external data-centers, resulting in cloud sprawl. In this session, we'll look at the impact this phenomenon has for IT, and we'll explore how a new generation of platforms running on private clouds can help IT curb the problem of shadow IT and cloud sprawl.




 
Crash Course In Open Source Cloud Computing


Speaker:

Mark R. Hinkle

Senior Director, Open Source Solutions
Citrix Systems

Track: Moving to the Cloud in Practice


Very few trends in IT have generated as much buzz as cloud computing. This session will cut through the hype and quickly clarify the ontology for cloud computing. The bulk of the conversation will focus on the open source software that can be used to build compute clouds (infrastructure-as-a-service) and the complimentary open source management tools that can be combined to automate the management of cloud computing environments.

The discussion will appeal to anyone who has a good grasp of traditional data center infrastructure but is struggling with the benefits and migration path to a cloud computing environment. Systems administrators and IT generalists will leave the discussion with a general overview of the options at their disposal to effectively build and manage their own cloud computing environments using free and open source software.





 
CTO Power Panel: Has Cloud Computing Changed IT for the Better?


Speakers:

Rich Wolski

Co-Founder & CTO
Eucalyptus Systems

and
Sheng Liang

CEO and Co-founder
Rancher Labs

and
Vineet Tyagi

Head of Impetus Labs
Impetus

and
Rick Nucci

Founder & General Manager
Dell Boomi

and
Paulo Rosado

Founder & CEO
OutSystems

and
Jeff Hobbs

Director of Engineering
ActiveState

and
Brian Lillie

CIO
Equinix

Track: All Tracks


This fast-moving industry discussion panel, moderated by Cloud Expo Conference Chair Jeremy Geelan, will liven up your lunch-hour by answering such questions as:
  • How fast will the last remaining barriers to enterprise-wide cloud adoption melt away?
  • Are truly secure public clouds feasible, for example, or only private ones?
  • How exactly does a company or organization go about deciding whether to migrate only specific applications to the cloud - such as storage or security - or their overall IT infrastructure?
  • How much of an influence on cloud adoption is the US Government's continuing support of Cloud strategies for all government agencies?
  • How specifically do the panelists' own company offering/s assist CIOs and organizations/companies?
  • Will anything ever satisfy the thirst for security, compliance, and SLA assurances at the enterprise level of Cloud computing?
  • Do you agree with those analysts who say that 2012/13 will be The Year of the Cloud Database? If not, then what will it be the year of?




 
Cut Through the Cloud Clutter


Speakers:

Vijay Sarathy

Director of Cloud BU (Red Hat Cloud)
Red Hat

and
Kurt Milne

Managing Director
IT Process Institute

Track: Moving to the Cloud in Practice


Success with private cloud initiatives requires refocusing virtualization efforts from an internal IT resource perspective to a client-centered service perspective. With so many cloud options available, it's difficult to determine what strategy, architecture and specific solutions are best for your enterprise.

This session will offer practical advice for planning a private or hybrid cloud strategy that successfully builds on your current datacenter. The session will touch on:

  • Set cloud goals based on business objectives - including security and compliance requirements
  • Select the most suitable target workloads for evolving to the cloud
  • Plan technology and process evolution to the cloud
  • Begin technology evaluations, including proof-of-concepts, as appropriate
Preparing for a effective transition from virtualization to private cloud takes time and a step-by-step approach. Learn how in this session.




 
Day 2 Keynote | The Enterprise Cloud Tightrope - Balancing for Success


Speaker:

Pete Malcolm

CEO
Abiquo

Track: All Tracks


Implementing a successful Enterprise Cloud requires that the needs of all stakeholders be balanced and in harmony. Without this balance, it simply doesn’t work, leading to failed projects - as a number of early cloud adopters have already discovered to their cost. Balance is not just about consultation, it’s about selecting technology that works to address the needs of each stakeholder.

In this thought provoking keynote, Pete Malcolm - CEO of Abiquo - will demonstrate that not only is balance possible, but that with it, the Enterprise Cloud actually becomes greater than the sum of its parts, truly achieving both the individual goals of each stakeholder, and the collective goal of the organization.





 
Day 3 Keynote | The Next Generation of Application Delivery – Making the Cloud Safe for Cloud Computing


Speaker:

Willie M. Tejada

Sr. VP & General Manager, Enterprise Cloud Division
Akamai Technologies

Track: All Tracks


Cloud computing has gained momentum and is increasingly being embraced by enterprises of all sizes for application delivery. But the cloud itself is often its own worst enemy as performance, reliability, and the lack of enterprise level capabilities have led to obstacles in growth and adoption of this still promising infrastructure methodology. This is only exacerbated by an increasingly mobile and global world, one that is plagued with security concerns. Learn what Akamai is doing to solve the challenges you face in the cloud, and how Akamai’s Intelligent platform can help you leverage both public and hybrid cloud infrastructures without sacrificing security or control.




 
Dealing With Data Motility – What To Do When Your Data Decides to ‘Leave’


Speaker:

Dave Asprey

VP of Cloud Security
Trend Micro

Track: Hot Topics 2


In this session, the speaker will introduce the concept of data motility - the idea that data in the cloud is not just mobile, but can move on its own without administrators’ knowledge or consent. Enterprise agreements with cloud vendors specify that information placed in the cloud will be available when a company wants it - but not where it is living from one moment to the next. Dave Asprey, VP of Cloud Security at Trend Micro and author of the Top 100 cloudsec blog cloudywords.com, will address the important concerns that this “always available from somewhere” data presents to security administrators, and how – or even if - they can comply with new data privacy and processing laws when data is not location specific.




 
Dedicated Hosted Private Clouds – Is Deploying Them Really That Hard?


Speakers:

Darryl S. Brown

CMO
Appcore

and
Winston Damarillo


Morphlabs, Inc.

and
Brian Patrick Donaghy

CEO
Appcore

and
Joseph Siebel

CFO & Vice President of Strategic Development
Hexagrid

and
Patrick Bryant

Product Manager
Racemi

and
Phil Waineright

Vice-President
EuroCloud

Track: Enterprise Cloud Computing


Deploying dedicated hosted private clouds – is it really as hard as they'd like you to believe???

With all the choices out there from software to hardware and management deciding on what to do, how to do it, where do I put it, what can I use it for and what to buy can be very time consuming and costly – that's before you even make a decision.

This panel, moderated by Cloud Expo conference chair Jeremy Geelan, will address the issue around the perceived complexity of deploying cloud solutions for internal or external consumption attempt answer questions like could I have my own cloud, what skills do I need, how do I decide and is it really possible to achieve business value from cloud in 45 days or less from the moment you say 'go' deployed wherever I want it.





 
Defending the Cloud Against Blended Threats


Speaker:

Dipto Chakravarty

Vice President of Worldwide Engineering
NetIQ

Track: Cloud Storage Virtualization APIs


A new generation of attack vectors has emerged with the proliferation of cloud computing and intelligent workload management in physical, virtual and cloud worlds. Private, hybrid and public clouds have increased the complexity of security assurance across the enterprise, and there are severe side effects of data center walls’ disappearance and mobile device proliferation: “insiders” become the “outsiders”. During this presentation, attendees will learn how to take a layered approach to security to defend against cyber espionage and blended threats that tend to combine the worst of “outside in” and “inside out” attacks.




 
Deploying Apps to RedHat's OpenShift: Get Your Code in the Cloud and Your PaaS Over Here!


Speaker:

David Blado

OpenShift PaaS Evangelist
Red Hat

Track: Hot Topics 2


Whether you're a seasoned Java developer looking to start hacking on EE6 or you just wrote your first line of Ruby yesterday, the cloud is turning out to be the perfect environment for developing applications in just about any modern language or framework. There are plenty of clouds and platform- as-a-services to choose from, but where to start? Join us for an action-packed hour of power where we'll show you how to deploy an application written in the language of your choice - Java, Ruby, PHP, Perl or Python, with the framework of your choice - EE6, CDI, Seam, Spring, Zend, Cake, Rails, Sinatra, PerlDancer or Django to the OpenShift PaaS in just minutes. And without having to rewrite your app to get it to work the way the cloud provider thinks your app should work.

Check the command-line fu of David Blado as he leverages Git to onboard apps onto OpenShift Express in seconds, while also making use of the web browser do the heavy-lifting of provisioning clusters, deploying, monitoring and auto-scaling apps in OpenShift Flex. By the end of this session you'll have multiple applications running in the cloud, guaranteed, or your money back! (Did we mention OpenShift is free as in beer?)

If you want to learn how the OpenShift PaaS and investing an hour of your time can change everything you thought you knew about developing applications in the cloud, this session is for you!





 
Enabling the New Generation of Empowered Employees with Cloud Platforms


Speaker:

Allison Mnookin

VP & General Manager
Intuit QuickBase

Track: Hot Topics 2


With the rise of easily accessible cloud platforms and technologies, a new generation of information workers is arising that can quickly speed innovation within an enterprise by developing lightweight applications that solve critical customer problems and improve work processes. However, corporate IT department control can easily stifle needed development projects and seriously impact productivity. This session will discuss how IT can support these employees that Gartner coined as “citizen developers,” reveal adoption trends and present real-world case studies of enterprises that have empowered staff and succeeded.




 
Ensuring Customer Success: a Blueprint for Delivering Optimized SaaS Quality of Service


Speakers:

Trevor Chamberlain

VP Business Development
Abiquo

and
Joshua Woodruff

Sr. Director of Technical Operations
Zuora

Track: Cloud Action Points / Best Practices / Case Studies


Software as a Service (SaaS) enterprises are growing fast, and many are looking at how they can maximize their scalability while ensuring that they meet customer SLAs. In this session Joshua Woodruff, Senior Director of Technical Operations, Zuora will discuss the challenges and rewards of building a dynamic and elastic cloud infrastructure. Cloud Expo delegates will learn:
  • Challenges faced in delivering a SaaS solution
  • How IT decisions impact the top and bottom line of the business
  • The blue print for growing IT with a dynamic business
  • The importance of SaaS services to your business and what to expect from you cloud providers




 
Eucalyptus 3: the Next Generation in Enterprise and Hybrid Clouds


Speaker:

Govind Rangasamy

Director of Product Management
Eucalyptus Systems

Track: Hot Topics 2


Eucalyptus is the world's most widely deployed software platform for on-premise (private) Infrastructure as a Service (IaaS) clouds. It uses existing infrastructure to create a scalable, secure web services layer that abstracts compute, network and storage to offer IaaS. Eucalyptus takes advantage of modern infrastructure virtualization software to create elastic pools that can be dynamically scaled up or down depending on application workloads. Eucalyptus web services are uniquely designed for hybrid clouds using the industry standard Amazon Web Services (AWS) API. The benefits are highly efficient scalability, increased trust and control for IT as a Service. Come and learn what’s new in Eucalyptus 3, including High Availability IaaS, Identity Management, Boot from EBS and more.




 
Fast Market Entry into Europe for Cloud Service Providers


Speaker:

Rob Paddon

Business Development Manager
TelecityGroup

Track: Hot Topics 1


Practical considerations and doing your diligence when selecting a data centre
  • Reputation
  • Location
  • Connectivity
  • Accreditations
  • Scalability
  • Expertise




 
Fearless Cloud Adoption in a Global and Mobile World


Speaker:

Gary Ballabio

Product Line Director
Akamai

Track: Enterprise Cloud Computing


What are the challenges and opportunities for leveraging cloud computing within the enterprise? Gary Ballabio, Director of Product Management for the Enterprise Cloud division at Akamai, will discuss private, public and hybrid cloud infrastructures and showcase best in class technologies through cloud managed service providers. He will also address the role new mobile technologies will play in harnessing the power of the cloud.




 
Financial Risk in a Cyber World


Speaker:

Alfred Bartkiewicz

Managing Partner
Cyberrisk Partners, LLC

Track: Cloud Architecture, Security & Performance


The session will focus on what are financial impacts when a cyber-event takes place. Additionally, the session will provide present trends in terms of who owns the financial liability when data is lost, stolen, or misused. The data that serves as the backdrop for the session incorporates close to 5,000 cyber events dating back to 2005 through 30 September 2011.




 
Finding your Cloud Fingerprint – Learn how Martini Media Matched the Proper Cloud Technology to Enable a Multi-Data Center NOSQL


Speakers:

Jeff Samuels

CMO
GoGrid

and
Manicka Babu

VP Engineering
Martini Media

and
Mark Worsey

CIO & EVP Technology
GoGrid

Track: Cloud Action Points / Best Practices / Case Studies


Every Infrastructure implementation is unique, and when done in the cloud, the capabilities are limitless. So how do you overcome your technical challenges and implement a cloud solution that leverages the best practices available in the marketplace? Martini Media has a growing digital publishing network but in order to meet the demand for its expanding digital media platform, the company required NOSQL capabilities that could span multiple data centers. Join the Martini Media team and learn how they successfully moved to the GoGrid cloud and in the process, discovered what their cloud fingerprint was and how to grow their market share in the process. In this session, attendees will understand how Martini Media: • Identified its technical hurdles • Leveraged best of class cloud technology • Positioned the company for growth using unique cloud solutions from GoGrid




 
From Data Center to Forklift; The Value Chain of Supply Chain in the Cloud


Speakers:

Vincent DiMemmo

General Manager, Global Cloud & IT Services Segment
Equinix

and
Adam Wray

President & CEO
Tier 3

and
Chad Collins

VP of Strategy
HighJump Software

Track: Enterprise Cloud Computing


The Live Case Study…When HighJump Software wanted to enter the on-demand warehouse management market without costly re-architecting of its legacy client server apps; its solution was a public, multi-tenant cloud. Highjump knew it needed flexibility, speed and the ability to scale up quickly to meet end user demands, but couldn’t sacrifice enterprise-grade security and availability or its renowned customer service levels. Was public cloud ready for the challenge of serving its mission critical enterprise app to manufacturers around the globe? Learn how three companies, HighJump Software, Tier3 and Equinix united to create game changing solutions that deliver cloud enabled value to manufactures. Explore how sophisticated cloud technologies are leveraged and deployed to change the way manufacturers and warehouses realize supply chain efficiencies.




 
From Tape to Cloud: Data Recovery Best Practices


Speaker:

Chris Schin

VP of Products
Zetta

Track: Hot Topics 2


This session will look at traditional versus cloud data recovery practices, with a deep dive into the latest cloud-based technologies that provide tangible advantages such as immediate access to backed-up data for instant data recovery. The presentation will include end-user examples of organizations that made the move to the cloud after years of using traditional data backup and recovery methods, which either failed in case of a disaster or took longer to implement and manage.




 
Gain Total Cloud Control with Oracle Enterprise Manager 12c


Speaker:

Anand Akela

Senior Director, DevOps Solutions
CA Technologies

Track: Cloud Action Points / Best Practices / Case Studies


Oracle Enterprise Manager 12c is the only complete cloud management solution built and engineered to help you reduce IT complexity and improve your agility to changing business needs. Join us for an in-depth look at the new and unique benefits of Oracle Enterprise Manager 12c for enterprise cloud. Learn how Oracle Enterprise Manager 12c brings together three essential capabilities we call Total Cloud Control:
  • Complete cloud lifecycle management, including capabilities such as cloud setup and configuration, policy-driven resource management, self-service access, metering and chargeback
  • Integrated cloud stack management, including the entire Oracle stack ranging from Oracle Fusion Applications, Oracle Fusion Middleware, Oracle Database and Hardware—as well as key non-Oracle technologies
  • Business-driven application management, which enables application performance to be optimized based on the real-time experience of end-users; So whether you are embarking on a cloud transformation or simply interested in better management of your applications, middleware, databases or systems, no other solution in the mar! ketplace can simplify managing your IT environment better than Oracle Enterprise Manager 12c.




 
Game Changer: Enterprise Clouds with Application-Driven Virtualization


Speakers:

Adam Hawley

Sr. Director of Product Management, Oracle VM
Oracle

and
Arvind Jain

Director of Product Strategy
Oracle

Track: Hot Topics 1


The ability to efficiently create a cloud infrastructure has been hampered by the lack of practical, cost-effective, application-driven choices for server virtual! ization available for your datacenter.

Virtualization has gone well beyond the established use cases of consolidation and is now about deploying and managing mission critical applications in the most efficient way possible to serve business needs.

A virtualization strategy just focused on the hypervisor to consolidate operating systems and servers may be missing the mark. Come to this session and discover "Application-Driven Virtualization" and how Oracle's virtualization solutions can enable you to effectively deploy and manage a cloud environment.




 
General Session | Hackers Hackers Everywhere, Is My Public Cloud That Safe?


Speaker:

Terry Woloszyn

Founder
Leeward Security

Track: All Tracks


Now that SSL has been compromised, fake certificates abound, and very sophisticated attacks are targeting private and public sector alike, enterprise adoption of cloud computing is coming under more scrutiny than ever. Nobody wants to be the next high-profile name in the news. In this session, Terry Woloszyn, Founder and CTO of PerspecSys, will introduce some of the key privacy, residency, and security areas to consider when adopting public cloud applications, and best practices for securing cloud to be enterprise-ready.




 
General Session | Enterprise Cloud Best Practices - Town Hall - Join the discussion…


Speaker:

Pete Malcolm

CEO
Abiquo

Track: All Tracks


What are the shifts in today’s cloud plans, teams, processes, and technologies to effectively drive ROI in enterprise clouds? Be a part of the discussion, this general session will start “virtually” on Nov 1. Read the blog, the article, the Facebook post or join us as we kick off this topic at the Keynote session on Tuesday at 9:05AM.

Participants who comment on social media will be selected to ask their questions or come on stage and join other industry experts as they discuss the changing roles, behaviors, and trends that can drive enterprise cloud success. Get started November 1st - visit www.petemalcolm.com to read the opening article and post your comments.





 
General Session | How to Build a SaaS App With Twitter-like Throughput


Speaker:

Lewis Cirne

Founder & CEO
New Relic

Track: All Tracks


New Relic’s multi-tenant, SaaS web application monitoring service collects and persists over 90,000 metrics every second on a sustained basis, while still delivering an average page load time of 1.5 seconds. In this session I will discuss how good architecture and good tools can help you handle an extremely large amount of data while still providing extremely fast service. I’ll show you how we scale to support customer growth, how we monitor our system, and what traps to look out for. You should come away from this session with an understanding of how to: - the importance of using the right tools for the job - how to make informed architecture decisions - how app visibility can help drive improvements.




 
General Session | Identity Driven Security in the Cloud


Speaker:

Scott Chasin

CTO, McAfee Content & Cloud Security
McAfee

Track: All Tracks


Security is moving to Trust Management and the Cloud is going to make it happen. In a connected world security is morphing quickly and we are no longer focused on disconnected servers, objects and things. Instead, It's a relationship driven world where security is now largely about the identity of everything and how we manage security is going to come down to identifying trusted relationships.




 
General Session | Integrating Enterprise Clouds


Speaker:

Bill Lowry

Vice President, Cloud Services
Terremark

Track: All Tracks


While the cloud represents a revolution in IT strategy, it's not a cloud-only world, and IT leaders today are faced with the challenge of integrating cloud infrastructure with existing applications, technologies, networks and processes. Terremark's Bill Lowry presents a practical and pragmatic guide on integrating clouds for the enterprise, focusing on how to take advantage of the power and potential of the cloud while minimizing disruption, waste and compromise.




 
General Session | Many Clouds, Many Choices


Speaker:

Rex Wang

VP Product Marketing
Oracle

Track: All Tracks


As enterprise adoption of cloud computing accelerates, organizations must have a strategy and plan for moving to the cloud. What should you put into public clouds? Should you create a private cloud? Should you use cloud applications, platform or infrastructure? How should organizations get started on the road to cloud computing? This session explores best practices for how organizations can move to ! cloud computing.




 
General Session | Mission Critical Applications and the Cloud - Myth or Reality?


Speaker:

Henry Fastert

Chief Technologist and Managing Partner
SHI

Track: All Tracks


The first generation of cloud computing focused primarily on low cost personal cloud services along with some capability for application developers and non-mission critical applications. The latest generation of cloud computing is now capable of addressing the needs of enterprise mission crucial applications. Mission critical applications of the enterprise require computing infrastructure that is secure, optimizes performance and is highly resilient. The purpose of the session is to highlight how the latest cloud computing designs have evolved in terms of security, availability and overall service quality to meet the needs of mission critical applications. During the course of the session, many of the key adoption questions in the cloud marketplace will be addressed including:

• How are cloud designs addressing key security issues such as Intrusion Protection and Data Privacy?
• Can cloud designs handle high availability service levels?
• How can new cloud designs optimize overall service quality (performance, availability and security)?
• What are the key considerations in developing a cloud migration plan?

As a result of the session, attendees will be able to better understand why the newest cloud designs are ready for mission critical applications and how to leverage these designs for both private and multi-tenant cloud services.




 
General Session | Not Your Grandpa’s Cloud


Speaker:

Duke Skarda

CTO
SoftLayer

Track: All Tracks


Exploring the differences between dedicated servers and cloud computing as well as flexibility in the cloud environment. Are dedicated servers a thing of the past? Or has dedicated hosting evolved alongside of Cloud hosting?




 
General Session | Progressing Toward the Federated, Automated and Client-Aware Cloud


Speaker:

Jason Waxman

VP, Intel Architecture Group & GM, Cloud Platforms Group
Intel

Track: All Tracks


With IT facing pressures on cost, a need to focus more on strategic innovation, and significant growth in the range of devices IT must support, cloud computing holds the promise of enabling IT to be more agile and responsive. The future of cloud computing will require secure federation among clouds, breakthroughs in efficiency, and delivery of great user experiences to the myriad of devices people use. Key to unlock cloud’s potential will be the development of open, industry standards that enable interoperability while also providing for industry innovation. Intel is delivering capabilities to strengthen cloud security, driving innovation to enhance datacenter efficiency and enabling systems and solutions providers to deliver client-aware clouds. Jason Waxman, Intel’s GM of the Cloud Infrastructure Group, will discuss how the industry is advancing technology, solutions and standards development for cloud computing and how IT can get started today on the path to the cloud of the future.




 
General Session | Rackspace


Speaker:

John Engates

CTO
Rackspace

Track: All Tracks






 
General Session | Re-think IT. Re-inventing Business.


Speaker:

Rich Lechner

Vice President, Energy & Environment
IBM

Track: All Tracks


The world is getting smarter – more instrumented, interconnected and intelligent. At the same time, IT leaders are faced with the challenge to do more and support aggressive business growth, while reducing costs. Business leaders feel pressure to initiate new revenue streams, drive faster time to market for new services and meet changing customer expectations. With cloud computing, business and IT can create and deliver value in fundamentally new ways by removing IT boundaries, improving speed to market, and empowering users to drive innovation like never before. Next generation cloud platforms and new “as-a-service” industry solutions are emerging to help shape this innovation. Come join IBM, to hear about the latest in these cloud technologies and how they enable companies to truly re-think IT and re-invent business.




 
General Session | Unlock the Value of the Cloud


Speaker:

Vijay Sarathy

Director of Cloud BU (Red Hat Cloud)
Red Hat

Track: All Tracks


Red Hat technology powers the world’s largest and most successful clouds. We have seen first- hand how to make cloud work for businesses and government organizations, both large and small. Companies are looking to cloud computing as a way to fundamentally change the economics of information technology and the agility of their enterprise. Red Hat helps transform IT service delivery, build production infrastructure and applications in the cloud where new levels of openness, interoperability and flexibility can be realized.




 
General Session | Upgrade to a vCloud


Speaker:

Mathew Lodge

VP of Cloud Services
VMware

Track: All Tracks


When you hear “public cloud” do you think of a cloud service that is limited with no uptime guarantees, variable application performance, poor I/O throughput and limited networking? Think again. vCloud service providers offer all the flexibility of self-service cloud computing but with high availability, high I/ O performance and virtual layer 2 networking. Attend this session to learn about common performance pitfalls in the cloud and hear concrete examples on how organizations have avoided them by upgrading to a vCloud service provider.




 
Getting Ahead of the IT Curve with Business Resilience in the Cloud


Speaker:

Richard Cocchiara

GTS Distinguished Engineer, CTO for Business Continuity
IBM

Track: Moving to the Cloud in Practice


With the advent of the cloud, the business resilience and managed security capabilities of many companies took a monumental leap forward. Capabilities once reserved for large corporations are now within the grasp of small and medium sized companies. But to really achieve resilience and reduce the potential impact of events takes real planning and foresight. Learn the process for evaluating IT risk and security, how to develop progressive business resilience architecture, how cloud based technologies and services will change how a company delivers business resilience and how active risk analytics can help a company get ahead of the risk curve.




 
Getting to the Cloud with the VMware Cloud Infrastructure and Management Suite


Speaker:

Michael Adams

GPM Manager
VMware

Track: Moving to the Cloud in Practice


What is the right recipe or solution set for moving into or to the cloud? VMware’s recently introduced Cloud Infrastructure and Management (CIM) suite delivers on the promise of the cloud by providing the foundation for cloud infrastructure of any type. The CIM suite includes VMware’s flagship virtualization platform know as vSphere as well as solutions for disaster recovery, security, operations management, and self-service technology deployment. This session will discuss the CIM solution set and provide the specific business and technical details that enable each technology area to solve specific challenges for IT departments.




 
Google vs Microsoft: How to Arm Yourself for the Battle of the Century


Speaker:

Jason Lieblich

Founder & CEO
Exoprise Systems

Track: Moving to the Cloud in Practice


Google and Microsoft are in a battle for the hearts and minds of corporations worldwide. You and your company can benefit from this battle...if you are Cloud-Ready.

Find out in this session how you can arm your organization with the right data, tools and systems to manage this transition to the cloud. This battle will define the computing landscape for decades to come. Be prepared!





 
Have Your Cake and Eat It, Too -Enterprise Storage Reinvented for the Cloud


Speaker:

Mark Spowart


Zadara Storage, Inc.

Track: Hot Topics 2


In the past one had to choose between the reliability, performance and configurability of Enterprise Storage, and the simplicity and advantageous economics of Cloud Storage. In this talk, Mark Spowart, CEO of Zadara Storage, Inc., will demonstrate that one no longer has to choose between these two sets of attributes.




 
Hosted Video Surveillance - Leverage the Power of the Cloud


Speaker:

Matt Krebs

Business Development Manager
Axis Communications

Track: Hot Topics 2


Video surveillance has become part of our everyday lives, its uses range from basic video surveillance to advanced business intelligence analytics, and everything in between. The technology, however, has remained relatively stagnant in recent years. Recent changes with the proliferation of intelligent network based video devices, in the form of IP cameras and video encoders, as well as the ability to transport and record video data through existing networks and the internet.

This session will explore and highlight the benefits of IP network video technology. We will discuss the cost advantages as well as the performance benefits that IP video brings to end users. This includes reduced installation and set up costs as well as lower ongoing maintenance costs to support these systems. We will also discuss accessibility, reliability and how easy it is to manage and access video content. Specifically we will touch on the advent of cloud based remote hosted video surveillance technology as the emerging alternative to analog systems that exist today.

The focus of the session will be on how users can leverage the power of the cloud to view, transport and store video data through the efficient use of the internet and video hosting providers. These new technologies bring substantial efficiencies in overall cost and ongoing maintenance as well as provide new and innovative ways to access and manage video surveillance content that today’s users are demanding.




 
How Smart is it to Build Your Own Cloud?


Speaker:

Francisco Romero

Director of Corporate Analytics
SoftLayer

Track: Hot Topics 2


Hosting is easier & a better economical option than building your own cloud environment. Let the cloud experts do the leg work.




 
How Solid Instance Found a Home in the Cloud - Customer Interview


Speakers:

Bill Lowry

Vice President, Cloud Services
Terremark

and
Tyrone Pike

President & CEO
Solid Instance

Track: Cloud Perspectives


Is your company exploring how to take advantage of Infrastructure-as-a-Service without compromising performance, agility and stability? Join Bill Lowry, Terremark’s Vice President of Cloud Services and Tyrone Pike, CEO of Solid Instance, in a Q&A session as they discuss why Solid Instance decided to deploy their Desktop-as-a-Service product in the cloud and the criteria they used to evaluate IaaS providers and the factors that led to successful implementation. Learn about the important role that performance, security, and networking played in Solid Instance's selection of an IaaS provider and hear more about the ways IaaS can be used to provide a continuously high-end customer experience.




 
How To Cure Nephophobia (Fear of Clouds)


Speaker:

Louis Naugès

Co-Founder & Chief Cloud Evangelist
Revevol

Track: Hot Topics 1


Cloud Computing is the next big change impacting every aspect of IT. All vendors, all IT professionals will see huge changes in their environment, in their jobs. A reasonable level of Nephophobia is normal and healthy; most people react to changes impacting their professional lives with fears.

Organizations making their first move toward the Cloud will ask questions about security, confidentiality, privacy...and it's very important for them to get reasonable answers to these worries before making the decision.

However, we encounter today an "unreasonable" level of Nephophobia in our industry - Why? Many providers and IT professionals have understood that Cloud Computing will destroy or reduce part of their business, render obsolete part of their expertise. Organizations and people threatened by the growth of Cloud Computing will try to increase the level of Nephophobia in an attempt to slow down the advent of Cloud Computing.

During this session, Louis Naugès, Co-Founder & Chief Cloud Evangelist of Revevol, one of the largest international consulting companies 100% focused on Cloud and SaaS, will use the knowledge he has gained from hundreds of successful deployments to separate "good" from "bad" Nephophobia. He will present efficient ways to address these issues and increase the probability that Cloud Computing and SaaS will be successfully implemented in your own organizations.





 
How to Ensure the Cloud Does NOT Become the New Launch Pad for Global Security Threats


Speaker:

Allen Allison

Chief Security Officer
NaviSite

Track: Cloud Architecture, Security & Performance


The benefits of cloud computing are undeniable with its ability to deliver agility, elasticity, lower costs and faster time-to-market. And security concerns within the cloud can and are being fully addressed, ensuring that security breaches such as the one suffered by Sony within its video game online network last spring, would never have the opportunity to occur. How? It involves a combination of People, Processes, and Technology.

People need to be educated on how to support a scalable, elastic environment that can deliver the necessities of cloud, yet understand how to handle anomalies from the environment that can indicate the source of a breach. Processes need to be able to discern appropriate use of the environment, perform delivery services in a structured manner, and respond to events in a structured manner. And Technology needs to be able to detect and respond dynamically to inappropriate use and incorporate people and processes to respond to threats. This session will review details of the People, Processes and Technology security protocol options and approaches that ensures the safety and security of computing in the cloud.





 
Hybrid Clouds Get Real: Tools for Blending Public, Private, and Virtual Private Clouds


Speakers:

Bill Lowry

Vice President, Cloud Services
Terremark

and
Pavan Pant

Director of Product Management
Verizon Terremark

Track: Cloud Perspectives


With so many cloud offerings in the marketplace, how are you supposed to understand the differences, let alone pick the right ones to meet your specific needs? And while many of your applications may be a good fit for "the cloud," how will you evaluate which cloud offering will be the best match? In this session, Terremark will explain the practical differences and trade-offs between private clouds, public clouds and virtual private clouds, show how to blend cloud services in a seamless and secure way with your existing data center infrastructure and tools, and describe real-life case studies on how market-leading companies are successfully selecting and deploying the right cloud services for their unique application requirements.




 
Identifying Successful Business Models to Drive Monetization of Your Cloud Service


Speaker:

Mark Skilton

Global Director, Infrastructure Services
Capgemini

Track: Hot Topics 1


Many businesses today are faced with the challenge of getting effective ROI from cloud computing. The cloud changes the way investment and consumption models work and has upended many traditional hosting and purchasing methods towards self service and on demand business services. It was also become a real issue in the wider picture of growth in international competitive marketplaces, governmental legislation and citizen security.

This session will identify real examples of how customers and providers of cloud services can target better growth and ROI from cloud computing by positioning and defining their operating model and value strategy. Specific issues and techniques described in the session will include methods to visualize and identify what types of business models are effective in growing cloud computing sales and demand in growth and traditional markets. This will draw upon new modeling techniques for ecosystems and a new taxonomy for classifying key decisions for cloud business models. The session will then introduce ways to define value propositions for cloud services in those target markets and customers and provide a new portfolio planning framework to select and drive monetization strategies for effective ROI cash flow. Throughout the session there will be references to real examples of cloud business models to support the guidelines for successful cloud service business models. The work is based on actual first-hand company experience and practical developments from The Open Group Cloud Computing Work Group led by Mark Skilton and Penelope Everall Gordon.

Session Takeaways

  • Identifies how to target growth markets and value propositions for cloud business models
  • Introduces a monetization strategies framework for targeting successful ROI from cloud computing
  • Identifies real examples of business models to take existing traditional and cloud services towards improved business performance and cash-flow




 
If It Only Had a Brain: How to Gain Control Over Risk, Density & Efficiency in Virtual & Cloud Infrastructure


Speaker:

Andrew Hillier

Co-Founder & CTO
CiRBA

Track: Cloud Storage Virtualization APIs


The critical challenge faced in managing virtual & cloud infrastructure is a lack of control. The inability to properly understand and control all the moving parts prevents organizations from operating efficiently and achieving desired cost savings and density levels. The complexity associated with shared infrastructure and mobile workloads, combined with varying technical, business and operational requirements across applications, has left organizations with no choice but to wildly over-provision shared environments in order to keep systems operational and safe.

But consider how different life could be if there was a single “brain” that could understand all of these factors and leverage them to intelligently guide workload placements and resource allocations, optimizing environments in accordance with the policies, configuration and current and future utilization requirements of the workloads. And picture this brain being plugged into management tools and staff in order to route these actions to the appropriate systems and owners. This kind of intelligent control starts with the right analytics.

In this session, join CiRBA CTO & Co-Founder Andrew Hillier to learn how to analyze environments in order to gain control and do more with less while minimizing operational risk. In this session, Andrew will also outline:

  • A revolutionary way to visualize all the risks and inefficiencies in your environment
  • The role of policies in infrastructure management and planning
  • How to model capacity bookings of future application requirements
  • What is required for automation and how to safely enable it




 
Improving Cloud Sourcing and Vendor Management


Speaker:

Byron Tatsumi

Director
KPMG

Track: Cloud Perspectives


As more companies utilize cloud services, there are key opportunities and risks to consider when selecting and managing your cloud service provider(s). This presentation provides key approaches and tools on how to maximize the value and opportunities and minimize risks with cloud service provider sourcing and ongoing vendor management.




 
Introduction to VMware vCloud Architecture Toolkit


Speaker:

David Baldwin

Technical Marketing Manager
VMware

Track: Cloud Architecture, Security & Performance


The VMware vCloud Architecture Toolkit (vCAT) is designed to help customers and partners construct working VMware vCloud solutions leveraging technologies, best-practices and tools that have been proven in real-world enterprise and service provider cloud deployments. It provides the foundation for building enterprise, service provider and hybrid clouds with a thorough explanation of architectural elements, component details and examples of working VMware vCloud deployments.

This session will review what's new in Version 2.0 of the Toolkit - which has been expanded to provide more detail on operational and organization considerations for building and running a VMware vCloud, design guidelines and examples to help customers build hybrid cloud environments, and updated to reflect the latest product releases from VMware – including vSphere 5 and vCloud Director 1.5





 
Leading SMBs to the Cloud


Speaker:

Justin Moore

Founder & CEO
Axcient

Track: Hot Topics 1


There is no question about it, the digital universe is growing, and growing rapidly. Small and medium-sized companies need to keep their businesses up and running just as much as enterprise-level companies. With the growth of the cloud services market, early adopters have achieved a competitive advantage over other SMBs by reducing costs, increasing productivity, simplifying management, and maintaining business continuity even during disasters. Many SMBs, however, are still slow to adopt and adapt.

This session will cover the importance of switching to the cloud to keep SMBs ahead of the curve, will discuss the endless possibilities the cloud provides which will turn doubting SMBs into trusting users, and will detail the first steps SMBs need to take to make the switch smoothly and cost-effectively.





 
Leveraging Open-Source Technology to Conquer the Cloud


Speaker:

Karl Anderson

CTO
2600hz

Track: Cloud Action Points / Best Practices / Case Studies


Enterprise and carrier telephony is currently riddled with problems ranging from lack of power to server failures. Software remains inflexible while carrying hefty price tags due to closed proprietary standards. Through distributed VoIP and Cloud technologies, carrier telephony can be made secure, simple and affordable on an open standards API platform. During this session, we'll give a live demonstration of how you can utilize open-source VoIP tools to build and scale a distributed voice and communications architecture using commodity hardware, just like Google does with it's search engine technology. We'll also cover pros/cons and pitfalls of these types of technologies.




 
Lunchtime Power Panel: Security, Security, Security...


Speakers:

Jill Tummler Singer

CEO
Tummler Singer Associates

and
Jamie Dos Santos

President & CEO
Terremark Federal Group

and
Jocelyn DeGance Graham

Founder & President
CloudNOW

and
Kristin Lovejoy

Vice-President of IT Risk
IBM

and
Melissa Siems

Sr. Director, Cloud Security
McAfee

Track: All Tracks


The ever-present raven of Cloud Computing called “security” cannot be ignored. This lunchtime discussion panel, featuring five prominent members of the Cloud Network of Women (CloudNOW,), will explore the security trope from a best practices perspective.




 
Making Public Cloud Applications Mission-Critical for Enterprise


Speaker:

Terry Woloszyn

Founder
Leeward Security

Track: Hot Topics 1


In this session, Terry Woloszyn, Founder and CTO of PerspecSys Inc., will be covering some of the best practices enterprise can employ today to make public cloud safe and secure for sensitive information. Whether it's compliance requirements, information security concerns, or protecting against hacking, this session will cover the best practices around protecting public clouds for enterprise use. This session will help enterprise cloud adopters understand how they can enjoy the benefits of public cloud computing, while protecting their valuable information to the same level as internal mission-critical applications.




 
Manage Your Business, Let Someone Else Manage Your Cloud


Speaker:

Hart Hoover

Cloud Strategist
Rackspace Hosting

Track: Cloud Action Points / Best Practices / Case Studies


Want to get your head in the clouds without leaving your feet off the ground? This session will provide examples of how businesses of all sizes are harnessing the power of the Cloud to make their businesses more efficient and productive. Learn about some of the newest tools available to help you more easily manage your computing operations. We’ll guide you in acquiring the skills needed in deploying the latest cloud computing technologies and tools, which can ultimately enhance your business’s operations and save you money.




 
Managing complexity: The next great frontier for cloud computing


Speaker:

Arsalan Farooq

Founder & CEO
Convirture

Track: Enterprise Cloud Computing


Cloud computing is here and it is transforming enterprise computing. But management of real and virtual computing assets, plus public, private and hybrid clouds is a real challenge for IT managers as cloud computing takes hold. This session will talk about the various complexities that are introduced when executing a cloud computing infrastructure. Topics to be discussed include: - the "silo-ization" of the datacenter (cloud infrastructure as a separate entity from virtual and physical infrastructures) - making the transition from virtual to cloud - managing the mix of physical, virtual and cloud




 
Managing Enterprise Mobile Apps in the Cloud: Case Studies & Best Practices.


Speaker:

Ken Singer

CEO & Co-Founder
AppCentral

Track: Cloud Action Points / Best Practices / Case Studies


Let’s face it – most people have their smartphones glued to their hands and are constantly checking email, Facebook and other apps. In the new era of “BYOD”, enterprise IT managers must efficiently and securely manage corporate apps without affecting the personal data that’s simultaneously streaming along with corporate data. As the cloud moves to employee-owned devices, IT needs to learn how to manage app data stored in the cloud and understand its impact on proprietary information. During this session, AppCentral’s CEO will share case studies and best practices for developing, managing and distributing enterprise apps in the cloud.




 
Meet the Cloud API - The New Enterprise Control Point


Speaker:

Blake Dournaee

Product Manager, Intel Application Security
Intel

Track: Enterprise Cloud Computing


The mantra of “reusing” existing application assets as services is now common language associated with Cloud based infrastruture sharing. The key to exposing application functionality is through APIs. While, at first glance, API management might be an old concept, cloud based API management presents a new discipline with added security, visibility, integration, and scale requirements. As applications are shared outside the protective firewall to/from the cloud and among cloud providers, traditional firewalls do not provide the mediation or XML threat protection required to expose these applications safely. Management of Cloud APIs presents a challenge and tremendous business opportunity; Gartner is calling Cloud Service Brokerage “the single biggest growth area for cloud computing.”

In this session, Intel will decompose the cloud broker’s role as an on premise or 3rd party intermediary and how cloud APIs opens new doors to connect smart-phones, browsers, middleware, legacy apps and just about anything that can talk HTTP.





 
Meet Today’s Challenging Cloud Computing Demands with PCI Express I/O Virtualization


Speakers:

Chris Pettey

CTO & Co-Founder
NextIO

and
Joel Wineland

Principle Engineer
Rackspace

Track: Cloud Storage Virtualization APIs


As cloud computing evolves to cover a broad range of markets, the fundamental rack infrastructure of the cloud must evolve with it. As more customers are added to the cloud from increasingly diverse markets, the rack infrastructure must become more flexible to adapt to the changing needs, while continuing to reduce costs. Rackspace and NextIO will jointly addresses the evolving requirements of the server rack for cloud computing and the use of a new hardware technology called PCI Express I/O Virtualization to address the requirements. The session will describe how PCI Express I/O Virtualization enables successful cloud computing platforms and will give a vision for the technology going forward.




 
Migrating Applications to Cloud App Stores


Speaker:

James Weir

CTO and Co-Founder
UShareSoft

Track: Moving to the Cloud in Practice


Today, migrating applications to the cloud, while keeping full control of the software stack, remains a challenge for cloud providers and enterprise IT departments alike. Creating and maintaining cloud server templates and golden images is a difficult, time-consuming process which inhibits easy software migration. This session outlines how cloud providers can build a dynamic cloud app store where software designers and enterprise IT departments can create, share and consume applications. The presentation will also cover technologies and tools for automating the creation and maintenance of software images and server templates, enabling enterprises and ISVs to easily migrate applications and participate in the app store, while maintaining full software governance.




 
Migrating Enterprise Applications to the Cloud


Speaker:

Michael S. Collier

National Architect
Neudesic

Track: Moving to the Cloud in Practice


Assessing the cloud suitability of enterprise applications is top priority for many organizations. From storage, to identity management, to deployment – there are many areas to consider. Many organizations with existing data center investments may need to consider hybrid solutions. In the end, an organization’s migration strategy will often depend on the financial impact – ROI and TCO analysis becomes a key factor in the process.

In this session we will investigate approaches for an enterprise’s migration to the cloud. We will work through an assessment of a common enterprise application, see a few common roadblocks, and ways to mitigate those risks.





 
Mobile Cloud Computing Clients


Speaker:

Michael Behrens

CTO
R2AD

Track: Moving to the Cloud in Practice


This session shows how to develop client side code that interacts with cloud provider services using HTTP. Specifically, the Open Cloud Computing Interface (OCCI) and Cloud Data Management Interface (CDMI) shall be used to create an Android based client which can manage cloud resources. The Android developer’s environment using Eclipse shall be used to examine and walk though code as it communicates using REST based API calls to remote cloud services.




 
Mobile’s Impact on Cloud Computing


Speaker:

Richard Stone

Sr. Solutions Manager, Cloud Computing & Mobile
Compuware

Track: Hot Topics 1


Cloud computing's potential doesn't begin and end with the PC. Cloud services are increasingly consumed on mobile devices such as tablets and smartphones. Although modern desktop and mobile operating systems may still not be developed with a “cloud first” strategy, many third-party app developers are working at integrating with cloud services and using cloud back-ends to process and serve content.

As businesses determine their mobile strategies in the light of increasing complexities and fragmentation of mobile platforms and devices, this session will discuss how mobile cloud computing can help overcome these limitations while improving the customer experience.





 
Mobility and the Cloud: How Do They Work Together – Or Don't They?


Speaker:

Darryl S. Brown

CMO
Appcore

Track: Hot Topics 1


With the world's user bases rapidly adapting to using mobile devices and applications as their primary social, personal and professional point of interaction this generates numbers challenges to enterprises, clouds and data centers alike.

  • User profiles, traffic grow and distribution
  • User base expectations and how to address them
  • The collision of clouds and mobility
  • Interconnectivity needs & benefits
  • The evolving data center - where are we going
  • Cloud architectures – traditional vs grid, high density vs commodity
  • The benefits of distributed deployments & hybrids
  • Uptime and SLAs – are they bound to connectivity




 
Modular Approach to Private Clouds


Speaker:

Fred Tanzella

CEO & Co-Founder
Cirracore

Track: Cloud Perspectives


Taking a modular approach to building private clouds for enterprises by segregating compute nodes, storage and network fabric and combined with open source cloud software. Allowing customers to select an integrated framework and software stack to scale at various layers.




 
Moving Financial Services to the Cloud


Speaker:

Scott Scheflin

Manager, Emerging Solutions
Deloitte Consulting

Track: Hot Topics 2


Large-scale financial services firms have some of the toughest restrictions in the world around data security and privacy. How do these restrictions impact or off-set some of the cost savings realized by the cloud? What are some of the biggest challenges faced by technologists and how have they successfully navigated the legal and compliance hurdles in their move toward the cloud?




 
Networking Under the Cloud


Speaker:

Dante Malagrino

Co-Founder & CEO
Embrane

Track: Cloud Storage Virtualization APIs


To support public and private clouds, data center infrastructure must deliver rapid provisioning, elasticity to grow and shrink on demand and the ability for customers and users to pay for what they use. Unfortunately, because the network isn’t agile, it’s often the bottleneck for cloud adoption. You must find a way to make layer 4/7 network services such as load balancing, VPNs/firewalls, IDS/IPS, etc., less hardware-dependent while maintaining the ability to scale out. In this session, Cloud Expo delegates will learn about technical and business challenges of creating elastic network services and better understand how to deploy virtualized network services in their own data centers.




 
New Approaches to High Availability in the Cloud


Speaker:

Christine Normile

Sr. Product Manager
TransLattice

Track: Cloud Architecture, Security & Performance


Enterprises have been hesitant to move their core applications to the cloud and recent cloud outages have raised additional concerns about maintaining high availability in the Cloud. This talk includes a discussion of approaches that can improve Cloud availability. Attendees will learn ways to deploy applications in the Cloud that will lead to highly available applications while containing costs and maintaining data security. The audience will gain insights regarding: • High availability – different concerns in the Cloud? • Architect your deployment for high availability • Tradeoffs – what’s most important for your applications? • Impact on your on-premises infrastructure




 
OAuth, OpenID, SAML – Making Sense of the Alphabet Soup for Cloud Identities


Speaker:

Vikas Jain

Product Manager, Cloud Identity and Security
Intel

Track: Hot Topics 1


Federated identity standards for basic single sign on have been in use for many years forming a key pillar of enterprise class security between partners. With the shift to cloud and the emergence of industry “Trust Frameworks” these standards are being leveraged in new ways to faciliate multi-party collaborations that leverage 3rd party Identity Providers. In addition, these standards are being layered with complementary security models such as strong authentication, mobile access, web service API management, and Identity as a Service. In this session, Intel decomposes the new use models and illustrates where each standard and technology should be applied.




 
One Goal, Different Paths: Hybrid Cloud Strategies for Transformation, Evolution & Cloud Pilot Projects


Speaker:

Kia Behnia

CTO
BMC Software

Track: Moving to the Cloud in Practice


This session is a dynamic exploration of the benefits (and challenges) that diverse IT Service adoption cultures will experience. Transformational cloud projects seek to overhaul IT to align with this more flexible and responsive paradigm, starting with a comprehensive vision. Evolutionary IT organizations are taking a measured path to cloud, virtualizing and automating along the way. Other IT organizations are following the “fast track”, meeting limited user needs with Cloud Pilot implementations. These are three distinct starting points in a journey that may have a common destination, each bringing with it a different set of business and technical benefits and challenges.




 
Open Networks, Trusted Clouds: The Road Map to 'Social' Security


Speaker:

Peter Coffee

VP and Head of Platform Research
Salesforce.com

Track: Cloud Architecture, Security & Performance


As 'the cloud' becomes the mainstream platform for IT innovation, platform architects will combine smart devices, global networks, and application models inspired by Twitter and Facebook to let people do what they do best: to recognize what’s not normal, and either address the problem or pursue the opportunity.

The first decade of cloud computing decisively demonstrated that massively sharable/scalable systems can shrink operating costs and slash development delays, but the era of 'Cloud 2' goes farther to turn the cloud model from a perceived challenge into a compelling avenue for IT innovations that need not compromise security or governance. Join Peter Coffee, former Technology Editor of eWEEK and now a senior strategist at salesforce.com, to explore the potential of “application as conversation” in a world where every IT asset has a feed.





 
Opening Keynote | An Enterprise Cloud for Business-Critical Applications


Speaker:

Tyler Jewell

Vice President, Cloud
Oracle

Track: All Tracks


For enterprise class cloud services, companies need a broad, comprehensive and flexible platform for their applications. Oracle recently announced the Oracle Public Cloud, which offers a broad set of best-in-class, integrated services that are elastic, secure and manageable, offering organizations choice in development and deployment of business critical applications. Attend this keynote session to learn about how the new services can speed your application development and deployment time, while maintaining a low cost infrastructure and the ease with which you can access, use and manage them.




 
Operations in Cloud Computing


Speaker:

Bernard Golden

Vice President of Strategy
ActiveState

Track: Cloud Perspectives


Developer self-service. Elastic, scalable apps. The "illusion of infinite capacity." For all the talk of the positive aspects of cloud computing, less attention is focused on the way IT operations must evolve to manage and support a dynamic, scalable, highly variable infrastructure. This session will focus on how cloud computing compels IT operations to split into two roles: infrastructure provider and applications management. The expectations, daily work, and employee skill sets for operations will rapidly change as cloud applications are developed and brought online.

The session will describe:

  • How IT operations will take on a service provider persona
  • The shift from roles (aka jobs) to services
  • Why application architectures must adapt to cloud models
  • The value that IT organizations can provide in the future
  • The challenges IT operations will face to remain relevant in a cloud computing world




 
Overcoming Latency: The Achilles Heel of Cloud Computing


Speaker:

Adam Weissmuller

Director of Product Management
Internap

Track: Cloud Storage Virtualization APIs


Across IT organizations, there is strong interest in deploying applications in a cloud environment to achieve increased business flexibility and cost savings. However, common cloud computing solutions can introduce unexpected costs when IT departments focus their performance related concerns on intra-cloud performance and reliability when constructing their cloud models, rather than the issues of performance and reliability of the overall application and content delivery chain from the cloud environment to the end-user. This is a serious miscalculation for two reasons. First, the cloud computing provider's choice of network carrier shouldn't penalize the cloud user when network performance is degraded. Second, end users have proven that they will abandon applications and websites based on the smallest performance delays or downtime, jeopardizing the perceived value of the cloud initiative. In this session, Internap will discuss why end-user requirements or demands must take precedence in assessments of cloud computing environments and their usage for any application deployment that is business critical, or crucial to the organization’s revenue model, and outline how to achieve this with a “total systems” approach.




 
Overcoming the Persistence Speed Barrier in the Cloud


Speaker:

Kunal Bhasin

Deputy CTO
Terracotta

Track: Cloud Storage Virtualization APIs


Cloud providers offer virtual local disks, which use network attached storage (NAS) often sharing the same NIC. This makes your database unacceptably slow. Even alternatives that use NoSQL will likely rely on slow NAS under the covers.

In this talk, we will present an in-memory strategy for overcoming this speed barrier. We will cover the recipes for mixing in-memory caching with persistent storage in block devices, NoSQL and relational stores. We will also show how to store data in memory using all available physical memory, limited only by the machines available from your cloud provider.




 
Performance Management in the Cloud: It's About the Application!


Speaker:

Michael Kopp

Technology Strategist
dynaTrace Software

Track: Cloud Architecture, Security & Performance


Performance problems are one of the most cited concerns about to the cloud. But is it really the cloud or the application? What does performance mean anyway when you can scale to thousands of servers? This session will discuss why traditional means of performance management and troubleshooting no longer work and how this affects everything. Most importantly we will look at how to identify the root cause of performance problems in such dynamic environments. Finally we will explain how to assess and manage performance when capacity is no longer the issue.




 
Preparing for the Hybrid Cloud


Speaker:

John Weston

Cloud IT Pro Evangelist
Microsoft

Track: Hot Topics 2


Public Cloud has too many security concerns for some. Small companies may be too small for Private Cloud. Hybrid Cloud takes the best advantage of the Cloud, but still give you control. This session will examine such questions as: How do you prepare? What can your IT Shop do today? It starts with server virtualization, but that’s not all. How do you decide what to put in the Cloud, what to keep legacy in-house? Security is critical to all of your decisions.




 
Privacy, Residency, Security - Enabling Public Cloud for Enterprise


Speaker:

Terry Woloszyn

Founder
Leeward Security

Track: Cloud Architecture, Security & Performance


In this session, Terry Woloszyn, Founder and CTO of PerspecSys Inc., will be discussing the top three areas of concern for enterprise cloud adoption. Terry will be reviewing the current threats and opportunities of the cloud, and strategies to making the cloud safe, secure, and enterprise-ready. Whether you are a CxO responsible for securing sensitive information, or a line of business manager facing hurdles to cloud adoption, this session will get you the answers you need to address the public cloud adoption challenges faced by enterprise today.




 
Private PaaS: The Convergence of Private Cloud & Enterprise Architecture


Speaker:

Sinclair Schuller

CEO
Apprenda

Track: Cloud Storage Virtualization APIs


For the past few years, two seemingly orthogonal trends, private cloud and enterprise architecture, have been on a collision course that would lead to the next era of enterprise IT. Enterprises have been looking to cloud architecture patterns for next-generation maturity, while the cloud has provided new meaning for operating efficiency potential. Rather than evolving down independent paths, private cloud and enterprise architecture have converged to private PaaS.

In this session, Cloud Expo delegates will learn how private PaaS is providing a homogenous, highly scalable architecture for the enterprise IT app portfolio, and how private cloud is realized through architectures previously reserved for public cloud world.




 
Riding the Enterprise Cloud Computing Wave of Change into the Future


Speaker:

Jill Tummler Singer

CEO
Tummler Singer Associates

Track: Enterprise Cloud Computing


At the 8th International Cloud Computing Expo in New York City in June 2011, Jill Tummler Singer answered the question: "Is Enterprise Cloud Computing for real?" She concluded that the time for Enterprise Cloud Computing is now, proposing that all of the indicators are in place to suggest a rapid and successful migration to this newest generation of IT architecture. In this follow-on session, Ms. Singer will discuss key elements needed for a triumphant enterprise cloud computing migration and highlight strategies (including security advantages found in the cloud) to ensure you don't crash and get caught in the riptide of this rapidly emerging technology.




 
Riding the Enterprise Cloud Computing Wave of Change into the Future


Speaker:

Jill Tummler Singer

CEO
Tummler Singer Associates

Track: All Tracks


At the 8th International Cloud Computing Expo in New York City in June 2011, Jill Tummler Singer answered the question: "Is Enterprise Cloud Computing for real?" She concluded that the time for Enterprise Cloud Computing is now, proposing that all of the indicators are in place to suggest a rapid and successful migration to this newest generation of IT architecture.

In this follow-on keynote at 9th Cloud Expo, Ms. Singer - CIO of the National Reconnaissance Office - will discuss key elements needed for a triumphant enterprise cloud computing migration and highlight strategies (including security advantages found in the cloud) to ensure you don't crash and get caught in the riptide of this rapidly emerging technology.




 
Scale or Fail - Give your App the Speed it Needs in the Cloud


Speakers:

David Blado

OpenShift PaaS Evangelist
Red Hat

and
Omri Iluz

Director Strategic Technology Alliances
Cotendo

Track: Moving to the Cloud in Practice


Whether you have one or a million visitors accessing your web app, they are all going to demand a great user experience regardless of what it takes for you to deliver it. This invariably means quick page loads and fast response times every single time. When things go south, you just throw more hardware at the problem and increase your caches and buffers, right? Wrong. Toss in an infrastructure that resides on the cloud and now you’ve got a really interesting problem on your hands.

We’ll leave the marketecure slides at the door, this is a hands-on technical session in which we'll deploy an application to the cloud, turn up the heat and by leveraging the right mix of elasticity and site acceleration, we'll show you how to deliver the experience your users have come to expect.





 
Scaleable Desktop Application Hosting with App Virtualization


Speaker:

Blake Madden

Technology Evangelist
Spoon.net

Track: Cloud Storage Virtualization APIs


Cloud-based desktop application hosting dramatically simplifies application deployment and management. Unfortunately, traditional RDP-style approaches to application hosting introduce a new set of problems - large server infrastructure requirements, latency for end-users, and dependence on network connectivity. This session will describe new hybrid technologies for cloud application hosting based on app virtualization that dramatically increase scaleability, eliminate application latency, and enable offline execution.




 
Scaling Your Database in the Cloud


Speaker:

Cory Isaacson

CTO
Risk Management Solutions

Track: Cloud Action Points / Best Practices / Case Studies


Scaling an application in the cloud often hits the most common bottleneck - the database tier. Not only is database performance the number one cause of poor application performance, the issue is magnified in cloud environments where I/O is generally slower and less predictable than in dedicated data centers. Database Sharding is a highly effective method of removing the database scalability barrier, operating on top of proven RDBMS products such as MySQL and Postgres – as well as the new NoSQL database platforms.

In this session Cloud Expo delegates will learn how it works and what it really takes to implement sharding for your environment. The session will also show how Database Sharding can be used to seamlessly combine SQL and NoSQL databases, enabling you to take choose the best technology combination for your specific application challenges. The session will close with a high volume social application/gaming case study, showing you exactly how effective Database Sharding is for scaling cloud-based applications.





 
Scheduling and Optimization for the Cloud


Speaker:

James Thomason

CTO
Gale Technologies

Track: Hot Topics 1


With virtualized workloads proliferating widely, the nature of management and optimization tools will need to undergo a dramatic change. Platforms and best practices that perform intelligent scheduling of workloads across virtual machines, as well as diligent provisioning and de-provisioning of VMs to control VM sprawl, will be crucial to ensure maximum performance and utilization of infrastructure.

This session will describe approaches for scheduling and optimization within and across clouds, including: how to allocate workloads across any type of cloud, private or public; ensure that workloads have guaranteed resource; provision and configure workloads as reservations become current; and tears them down when reservations expire – thus preventing VM sprawl.





 
Secure Cloud Migration Strategies


Speaker:

Jae Lee

Director of Product Management
Vyatta

Track: Moving to the Cloud in Practice


As the old appliance model in network infrastructures of datacenters and clouds is being replaced by software and virtual machines, next-generation network security is paving the way for secure migration into the cloud. While one of the key benefits of the cloud is network access from any location, this brings to light critical issues including access restrictions and, more importantly, who controls it. Can providers support VPNs or dedicated connections in the IaaS cloud? This session will cover secure cloud migrations and detail the benefits of the customer-controlled virtual firewall, VPN and IPS in the IaaS cloud.




 
Security Success in the Multi-Tenanted Private Enterprise Cloud


Speaker:

Matthew Theurer

Vice President, Solutions Architecture
Virtustream | VCDX

Track: Cloud Architecture, Security & Performance


Security issues rank at the top of cloud computing concerns for enterprises. Companies clearly understand the benefits of cloud computing, but because many cloud environments are multi-tenanted, companies remain hesitant to make a move. Before transferring proprietary or customer data from an on-premise virtual environment to the cloud, enterprises want to know:
  • Who has access to my data?
  • How do I know what is happening in my environment?
  • How are different trust levels isolated?
  • In an on-demand world, how can I scale my security solutions along with my applications?
  • What cloud based security options are available to complement my own adoption of the cloud?
In this session, attendees will learn best practices for working with their cloud provider to keep their data safe in a multi-tenanted private cloud enterprise. Referencing real-world examples from enterprise clients, Virtustream’s Matt Theurer will discuss the security process and features essential to the cloud, and outline questions businesses should ask of their cloud provider to ensure their critical business information is secure, including:
  • What infrastructure resources are in place to protect our systems and data?
  • Do we have the ability to audit our cloud environment, and for how long?
  • How are multi-tenant workloads segregated?
  • How are single tenant workloads of different trust levels segregated?
  • What are the known risk points? What risks are acceptable?
  • Are there ways to mitigate known risks?




  •  
    See Inside the Cloud: Server Monitoring from the App Perspective


    Speaker:

    Steve Hudson

    Sr. Application Performance Engineer
    New Relic

    Track: Enterprise Cloud Computing


    Application Performance is not the responsibility of cloud providers. It's yours. Thus, the more visibility you have into app and cloud performance, the better the chances that you will be able to identify and resolve potential issues early. Adding Server Monitoring to an application performance monitoring tool can help development and deployment teams understand cloud performance within the context of their own applications. Join senior application performance engineer Steve Hudson for a technical session on server monitoring that explores how to:
    • add cpu, disk i/o, and other key server metrics to APM dashboards
    • spot server-related performance issues in cloud environments
    -use server metrics for scalability and capacity planning




     
    Step Up To The Plate: Take Your Cloud Strategy from the Minor League to the Majors


    Speaker:

    Dave Roberts

    Senior Director
    BMC Software

    Track: Enterprise Cloud Computing


    Enterprises are striking out when trying to develop a cloud computing strategy. With a noisy and confusing market and dozens of firms to choose from, let the games begin.

    However, there are significant risks in taking a tactical or short term solution approach to your enterprise cloud strategy. Limited solutions in isolation do more than just throw your IT department a curveball, they can also disrupt the enterprise’s long term competitiveness with a lack of agility, higher costs and governance holes. To take your organization to the major league, step off the mound and focus on the solution delivery lifecycle.

    Embrace collaboration and empower all users with advanced policy management. In this session, Dave Roberts will deliver an engaging presentation on how leading enterprise cloud adopters are aiming for the outfield and welcoming the transformation through cloud computing.





     
    Storage Solutions in the AWS Cloud


    Speaker:

    Keith Toussaint

    Business Development Manager
    Amazon Web Services

    Track: Cloud Storage Virtualization APIs


    A full description of this session will be posted shortly.




     
    Strong Auth & Federated SSO - The New Power Couple


    Speaker:

    Jesper Tohmo

    CTO
    Nordic Edge (An Intel Company)

    Track: Hot Topics 1


    Enterprises are adopting federated SSO to SaaS apps such as Google Apps and Saleforce to reduce helpdesk costs associated with password resets. But there’s another good reason to centralize authentication in the enterprise: it lets you perform two factor strong authentication to enable secure access to these cloud applications. Authentication via hardware tokens has been used to secure internal apps for some time, but recent events have shown this method may open additional security holes. As the cloud, partners, and a remote workforce drive demand for access to sensitive apps outside the firewall, a more convenient authentication model is required. The emergenice of federated SSO combined with mobile based software OTP tokens is now the best practice for cloud access.




     
    The ABCs of High Performance Cloud Computing


    Speaker:

    Val Bercovici

    Cloud Czar
    NetApp

    Track: Cloud Action Points / Best Practices / Case Studies


    Big Data itself is the evolution of high performance computing (HPC) principles, finally applied to mainstream business requirements. Quite simply, the volume of business data to be processed now surpasses the already impressive volume of scientific data sets. In this session Val Bercovici, cloud czar at NetApp, will highlight how high bandwidth storage systems found in high-performance computing environments are well suited for big data cloud applications.




     
    The API Lifecycle


    Speaker:

    Alistair Farquharson

    CTO
    SOA Software

    Track: Cloud Storage Virtualization APIs


    Join Alistair Farquharson, chief technology officer of SOA Software in a discussion about how customer are making business applications available as APIs to drive business growth and expose new opportunities. Alistair will describe the best practices for how companies should approach APIs describing best practices and pitfalls to avoid through each of the core API lifecycle stages. Alistair will explain how you should plan, build, run, promote and support your API to ensure the long-term success of your API program and your business. During this presentation you will learn:

    • How enterprises can use APIs to grow their business
    • How you can make sure you are building the right API for your business
    • Best practices for building your API correctly
    • What kinds of security, monitoring and management capabilities you can leverage
    • How to promote the use of your API through an active, engaged Developer Community
    • How you can leverage the power of your community to efficiently support your API




     
    The Basics of Automating a Cloud Storage Service


    Speakers:

    Azmir Mohamed

    Senior Director Product Management
    Abiquo

    and
    Anand Louis

    Product Manager
    NetApp

    Track: Cloud Storage Virtualization APIs


    "Cloud" has become the number one priority for so many businesses, yet the complexity of providing IT as a Service is daunting. Specifically, the complexity of combining server virtualization with storage virtualization, automation, self-service catalogs and other enabling technologies has become a huge barrier for the IT teams who have to deliver the cloud services. The good news is that some vendors have recognized this issue and have partnered to deliver integrated solutions offering the flexibility and cost benefits of cloud on top of familiar infrastructure products




     
    The Cloud - Data Center Dynamic: An Exercise in Symbiotic Growth


    Speaker:

    Jim Smith

    CTO
    Digital Realty Trust

    Track: Cloud Action Points / Best Practices / Case Studies


    The symbiotic relationship between virtualization and the datacenter provide two of the major components of cloud computing. This session will provide an in-depth overview of the role played by virtualization within the datacenter to facilitate the growing population of cloud-based applications.

    During this session, we will examine and explain a number of issues including:

    • The roles of virtualization and the datacenter in cloud computing
    • Types of cloud applications
    • The issues behind the “hype”
    • The practical considerations that must be addressed to implement cloud applications
    • How the “cloud” will impact datacenter demand




     
    The Cloud: Driving an IT Department Transformation


    Speaker:

    Andy McLoughlin

    Co-Founder, EVP Strategy and GM USA
    Huddle

    Track: Cloud Perspectives


    As the cloud comes of age and more internal IT moves to the public cloud, the way that traditional IT departments operate looks set to change. Rather than threatening the position of IT leaders and pushing them out of purchasing decisions, the cloud has presented IT with the ideal opportunity to positions themselves as strategists and innovators. For years, the IT department has been the on-call helpdesk and soundboard for businesses’ tech woes. With the cloud, a lot of the tactical helpdesk support issues are taken out of IT’s hands and the department has a chance to focus on building a greater alliance the business and its processes.




     
    The Elastic Enterprise: Application Agility Holds Key to Hybrid Clouds


    Speaker:

    Greg O'Connor

    President & CEO
    AppZero

    Track: Cloud Action Points / Best Practices / Case Studies


    The Elastic Enterprise is blind to technology boundaries, demanding that enterprise applications be quickly provisioned for movement to and from clouds. Join Greg O’Connor as he discusses the critical roles played by application agility and server application virtualization in delivering on the promises of Elastic Enterprise and Hybrid Clouds.




     
    The Enterprise Cloud: Where Are We Really?


    Speaker:

    Sean Hackett

    Managing Director, Cloud Computing
    The InfoPro - A 451 Group Company

    Track: Cloud Perspectives


    The hype surrounding the cloud has reached a fever pitch. For end-users, vendors and service providers, being able to separate hype from reality will be critical moving forward. Join InfoPro’s (a 451 Group Company) Sean Hackett, as he discusses how, on a global basis, change to the enterprise-ready cloud is progressing. During this session, Sean will present findings from hundreds of one-on-one interviews with IT decision makers from Global 2000 companies and lay out how the IT Infrastructure is evolving toward the use of internal and external cloud architectures.




     
    The Good, The Bad and The Ugly- What Most Early Adopters Encountered in the Cloud Frontier


    Speaker:

    Anthony Skipper

    VP of Infrastructure & Security
    ServiceMesh

    Track: Enterprise Cloud Computing


    Uncertainty. Risk. Organizational change. For many enterprises, those are just a few of the emotions they encounter along their agile IT and cloud computing journey. You need to know the security, operational, and governance hurdles on the horizon once you have convinced your organization to pursue the agility and economic benefits of cloud. Don’t fret, some of these threats can be avoided. In this session, you will gain insight from early adopters who will share the good, the bad and the ugly about pre and post implementation experiences and how you can learn from them to achieve more rapid business results moving into the cloud. Topics include best practices for scoring good initial cloud projects, how to cut through vendor fog and confusion, capturing enterprise wide management and governance requirements, and addressing a range of organizational change issues.




     
    The Ideal Cloud for Small, Medium and Startup Businesses


    Speaker:

    Jeffrey SanMarco

    Director of Research and Development
    StrataScale

    Track: Hot Topics 2


    A full description of this session will be posted shortly.




     
    The Power of the Cloud and Global Risk Modeling in the Open


    Speaker:

    Joshua McKenty

    Co-Founder & CEO
    Piston Cloud Computing

    Track: Cloud Action Points / Best Practices / Case Studies


    In this session Joshua McKenty, the lead IT architect for the Global Earthquake Model (GEM), and current CEO of Piston Cloud Computing, Inc., will walk the audience through how, via the power of cloud and open source technology, GEM, an international consortium developing the first global open-source earthquake model, is working to help planners map high-risk earthquake zones and take preventive measures. He will share the possibilities for extending an open-source platform, like GEM, to address all types of short-onset natural perils and the tremendous impact cloud and open source will have on how risk is managed in the future.




     
    There Is No Magic, There Is Only Awesome: Computing at Scale with AWS


    Speaker:

    Deepak Singh

    Principal Product Manager, Amazon Web Services
    Amazon Web Services

    Track: Hot Topics 1


    In this session, Deepak Singh - Principal Product Manager at Amazon Web Services where he works with customers interested in carrying out large scale computing, scientific research, and data analytics on Amazon EC2 - will discuss how elastic, on-demand cloud services remove constraints and enable researchers, analysts and organizations to get work done.




     
    Three's a Cloud: Three Important Use Cases for an On-Premise Cloud


    Speaker:

    Paul Weiss

    Sr. Cloud Engineer
    Eucalyptus Systems

    Track: Cloud Storage Virtualization APIs


    Why do you need an on-premise cloud? Flexibility, automation and agility are all benefits to leveraging the cloud, but what really drives ROI are the specific use cases. Join Paul Weiss, Senior Cloud Engineer, as he discusses three important use cases you should be considering for an on-premise cloud: High Performance Computing (HPC), Dev/Test and Scalable Web Services. Whether you're researching cloud or running production clouds, you'll want to attend this session to understand the benefits and pitfalls to watch out for when implementing an on-premise cloud.




     
    Top 10 Pitfalls of Point to Point Integration to Avoid in the Cloud


    Speaker:

    Ross Mason

    Founder & CTO
    MuleSoft

    Track: Cloud Action Points / Best Practices / Case Studies


    While integration isn’t necessarily a new problem, the unique challenges of integrating in the cloud require a new approach. Many enterprises, however, are still using point to point solutions to address their cloud integration needs.

    In order to tackle cloud integration successfully, we need to move beyond point to point integration and avoid repeating the same mistakes. This session will go through the top 10 pitfalls of P2P integration to avoid repeating in the cloud, including, building vs. buying, quickfire integrations, embedding integrations in your application, creating dependencies between applications, assuming everything always works, using independent consultants and the dangers of black box solutions, among others.





     
    Top 5 Steps to Getting Up and Running On a Hybrid Cloud


    Speaker:

    Josh Fraser

    VP of Business Development & Marketing
    RightScale

    Track: Enterprise Cloud Computing


    Organizations are looking for a simple and efficient method to leverage existing on-premise hardware to build private cloud infrastructure that can then be managed alongside public cloud resources – creating automated, scalable hybrid clouds. Cloud Expo delegates will learn how these easy steps are transforming business in the cloud, through real case study examples.




     
    Track 1 Wrap-Up: The Future of the Cloud - Dynamic Infrastructure Services


    Speaker:

    Winston Damarillo


    Morphlabs, Inc.

    Track: Enterprise Cloud Computing


    As the cloud moves from an abstraction to a reality, the value becomes more apparent every day. However, Enterprises are struggling with the complexities of a real cloud implementation. They are looking for a way to transform their operations from pure CapEx to OpEx while maintaining control of their infrastructure. CIOs who want control over their data and require greater privacy are not comfortable with shared public IaaS. Dynamic Infrastructure Services, or virtual private clouds, that provide high-level services and close integration with on premise landscapes are the answer that Enterprise CIOs are looking for.

    In this session, Morphlabs CEO Winston Damarillo will discuss cloud’s potential, including:

    • The evolution of dynamic infrastructure services, combining on-premise deployments with deterministic and private scaling and elasticity
    • The importance of hybrid clouds and capacity-at-a-click
    • Open source as the future of the cloud




     
    Track 3 Wrap-Up: The Evolution of Cloud Security - Future Strategies to Combating Sophisticated Digital Threats


    Speaker:

    Ryan Sherstobitoff

    Security Researcher

    Track: Hot Topics 1


    This session will talk about the evolution of cloud security - one of the major topics throughout the four days of Cloud Expo Silicon Valley - and will discuss how new solutions are being developed to combat "in the cloud" threats.




     
    Track 5 Wrap-Up: The Future of Cloud Storage


    Speaker:

    Ben Golub

    Former CEO Gluster, GM Storage Business Unit
    Red Hat

    Track: Cloud Storage Virtualization APIs


    Much of the innovation has happened only on the computing side, leaving storage behind as an afterthought. Storage is still in the mainframes era: monolithic, hardware based and complicated. Cloud computing will drive the storage demands, forcing the storage industry to follow the cloud innovations. This will bring simplicity and scalability, commoditizing the whole storage ecosystem all together. Future of the cloud storage stack is going to look very much like the cloud computing stack, except the computing nodes will have more drives on each of them.




     
    Track 6 Wrap-Up: The Next Generation of Cloud Architectures


    Speaker:

    M.C. Srivas

    CTO & Co-Founder
    MapR Technologies

    Track: Cloud Architecture, Security & Performance


    Cloud Analytics requires the ability to easily and quickly process “Big Data”. The MapReduce framework popularized by Google and made available through Hadoop is increasingly the preferred method to provide massive parallelism on commodity based servers. However, there are many challenges with respect to data access, data protection, and performance. This session will focus on the new capabilities with Hadoop and the resulting infrastructure to provide real-time streaming analytics to cloud deployments and will provide technical details about this next generation of cloud architectures for efficient processing, analytics and storage.




     
    Under the Hood: A Closer Look at How New Relic Architected a System to Handle Twitter-like Throughput


    Speaker:

    Dave Peterson

    Director of Applications and Operations Security
    New Relic

    Track: Hot Topics 2


    Join us in this companion presentation to CEO Lew Cirne's talk "Building a SaaS App with Twitter-like Throughput." New Relic director of applications and operations security Dave Peterson will dive into the technical details of the application and infrastructure requirements for building and maintaining a system that processes billion of metrics every day. Dave will look at the nuts and bolts of how New Relic efficiently stores time series data, manages billions of rows of data in mysql, critical mysql features that make it all possible, and how to efficiently display chart data from extremely large data sets.




     
    Unstructured Big Data Storage in the Cloud


    Speaker:

    Tom Leyden

    Director of Alliances and Marketing
    Amplidata

    Track: Cloud Storage Virtualization APIs


    Big Data has become very popular as what can probably best be described as "loosely structured large scale data", i.e. data sets of relatively small files. For example, log files for analytics purposes. These data sets can become so large that they cannot be stored with traditional technologies (such as relational databases).

    The exponential growth in unstructured data sets with movies, pictures and documents has created a similar situation for large files: companies are aggregating data beyond what can be stored with traditional storage systems (e.g. file-based storage systems). Through scale-out object storage systems, companies can build storage cloud infrastructures for large unstructured data sets. In this session we will also touch how much information can be found by analyzing those sets of large unstructured data.





     
    US Patriot Act: Making the Case for Enterprise Private Cloud


    Speaker:

    Diane Mueller

    Cloud Evangelist
    ActiveState

    Track: Enterprise Cloud Computing


    Is the US Patriot Act causing you to hesitate on leveraging the cloud in your enterprise? Do you want to leverage the power of cloud computing but unsure what the security and privacy implications are for sensitive corporate data? Corporations are thinking long and hard about the legal and regulatory implications of cloud computing. When it comes to actual corporate data, no matter what the efficiency gains are, legal departments are often directing IT departments to steer clear of any service that eliminates their ability to keep potential sensitive information out of the hands of Federal prosecutors. Despite all the hype about every application moving into the cloud, some practical patterns are starting to emerge in the types of data corporations are willing to move to the cloud. Learn how to create a secure, compliant, private platform and cloud for developing, distributing and managing enterprise applications. In this session, we will discuss: 1. Implications of the US Patriot Act on cloud computing 2. What types of applications should stay private 3. Classes of applications that best leverage the cloud 4. Moving to a private cloud model 5. How to deploy an enterprise private PaaS




     
    Using The Cloud To Enable The Next Generation of Mobile Enterprise Applications


    Speaker:

    Jesus Rodriguez

    Co-Founder & CEO
    KidoZen

    Track: Cloud Action Points / Best Practices / Case Studies


    IT is sexy again: enterprise mobility is at the top of the priority list of most organizations nowadays. However, the dream of the mobile enterprise is permeated with challenges in areas such as identity, device management, application management, and data sharing among many others. In recent years, the evolution of cloud infrastructures has become an ideal vehicle to address most of these challenges and enable the next generation of mobile applications in the enterprise.

    This session will explore the patterns, best practices and techniques to enable the next generation of enterprise mobile applications by leveraging cloud infrastructures. The session will highlight how cloud platforms can enable capabilities such as management, security, device provisioning, data sharing, and messaging among other key aspects of the mobile enterprise. To keep things practical, we will present several real world examples of how organizations are using today’s cloud infrastructures to enable enterprise mobile applications





     
    What Happens When the Service Desk Goes Away?


    Speaker:

    David Piontek

    VP Support and Services
    Abiquo

    Track: Enterprise Cloud Computing


    This session looks at how to build Process Change Management into your Cloud deployment. Cloud Management brings many advantages to providing IaaS. Some of the key value propositions are Self-services and faster provisioning times. Many companies are ready to adopt the technology but are not ready to adopt the business process changes to fulfill the value proposition of Private Cloud and Cloud Management. This session will cover the challenges customers experience with business process change when implementing a private cloud and what prevents these customers from gaining additional value from a private cloud.




     
    What it Takes to Build a Leading Public Cloud


    Speaker:

    Warren Heffelfinger

    CEO
    GoGrid

    Track: Cloud Perspectives


    Being a cutting-edge cloud provider has enabled GoGrid to learn the nuances of being a profitable public cloud provider while also passing on cost-savings to its customers. However, there are many cloud vendors who are struggling to survive while providing innovative solutions to their customers. What makes one company more successful than others? And how does this translate to cost-savings to the cloud consumer?

    Are vendors passing on efficiencies to their end-users so that they can capitalize on the benefits of moving entire infrastructures to the cloud? How are cloud providers innovating internally to invest in their cloudgrowth and adoption strategies?





     
    What To Expect from Mobile Cloud


    Speaker:

    Fima Katz

    President & CEO
    Exadel

    Track: Hot Topics 1


    Due to a paradigm shift in developing the latest wave of mobile applications, to use the existing or "old" approach to mobile development has significant limitations. This session will discuss a new, quite revolutionary way of building the next generation mobile cloud applications. In this approach everything, from development platform to deployment to resources, resides in the cloud. The underlying platform (PaaS) allows you to slash mobile (multi-device) development and deployment by 75%, reducing complexity and cost.




     
    What’s Next for Business Intelligence in the Cloud?


    Speaker:

    Gautam Goswami

    Senior Director & GM of BIRT onDemand
    Actuate

    Track: Cloud Architecture, Security & Performance


    The cloud has become mainstream for virtually all technology sectors, including BI. Acceptance of cloud deployment is permeating even in the most security conscious verticals, such as government and financial services. In confluence with this, Business Intelligence is becoming consumerized and growing in its reach to encompass social media analytics, mobile deployment, custom information apps, geo-location awareness, and consumers running queries will all became the norm with the introduction of Siri in the iPhone 4S.

    The cloud is indispensable to BI, and cloud deployment is hastening the pace of change and lowering the cost of deployment at a radical rate. In this session, join Gautam Goswami, Actuate’s GM of BIRT onDemand to discuss how BI, the cloud and open source are colliding to produce tomorrow’s information applications.





     
    Why Cloud-Based Business Models are Changing the Way Services are Delivered


    Speakers:

    Trevor Chamberlain

    VP Business Development
    Abiquo

    and
    Mike Carpenter

    VP Business Development
    CARI.net

    Track: Hot Topics 2


    One of the most significant shifts in Cloud Computing for hosting providers this year has been the move from delivering cloud-enabling technology to the delivery of new applications and business models built atop that technology.

    CARI.net, a global service provider offering on-demand cloud resources, will discuss their journey to providing public cloud services. CARI.net started with a shared hosting platform, put in place ten years ago, which allowed its customers to purchase distributed web hosting, database instances and email storage, but has recently moved to a cloud management system with Abiquo to accommodate customer growth. CARI.net now provides hosted resources on demand to their customers, and those customers can now provide their own customers with resources on demand; cutting the time to deploy from weeks to seconds across the board.





     
    Why the Future is Managing Integrated Cloud Applications, not Infrastructure


    Speaker:

    John Yung

    CEO
    Appcara

    Track: Cloud Perspectives


    Cloud computing provides near-effortless on-demand infrastructure resources. But ultimately, Enterprises only care about the workloads/applications that run on these cloud infrastructures. Today’s workloads can be very complex with multiple layers of applications, interfaces and dependencies. Managing and operating these workloads holistically is important to drive the next level of efficiency. Similar to cloud computing, it should be possible for workloads to be simply defined, operated and managed from an intuitive user-interface – a single pane of glass. Additionally, workload lifecycle mgmt, portability and mobility are key capabilities for the next-generation Enterprise application platform.




     
    Why “Private PaaS” is Not an Oxymoron


    Speaker:

    Bart Copeland

    President & CEO
    ActiveState Software

    Track: Hot Topics 2


    When you hear of Platform-as-a-Service what typically comes to mind are names like Heroku, EngineYard, DotCloud, and CloudFoundry.com -- hosted Public PaaS providers. But there is an emerging trend where enterprises require PaaS capabilities, but are demanding it on their own terms. They want a PaaS behind their firewall to enable a secure cloud – a private PaaS. This session will cover:
    • The drivers for Private PaaS
    • How a Private PaaS differs from a Public PaaS
    • What to consider when implementing and deploying a Private PaaS
    • Case studies of enterprises using a private PaaS




     
    “Services as an Infrastructure:” Looking at Enterprise Clouds in a Different Way


    Speaker:

    Rich Wolski

    Co-Founder & CTO
    Eucalyptus Systems

    Track: Enterprise Cloud Computing


    Cloud computing is commonly described in terms of service-style access: "Infrastructure as a Service" (IaaS), "Platform as a Service" (PaaS), and "Software as a Service" (SaaS) are popular monikers attached to different styles of cloud computing. In the enterprise, however, it is often better to consider an alternative view in which services themselves are part of the infrastructure.

    In this session Eucalyptus co-founder & CTO Rich Wolski, a longtime Cloud Expo speaker and supporter, will discuss "Services as an Infrastructure" as a way in which enterprises can architect production cloud computing environments. Cloud applications must consider the services they access as “The Infrastructure” independently of how those services are hosted. Wolski will illustrate specific deployment strategies based on user experiences with private clouds in various enterprise settings and discuss likely future technological developments.





    Articles & Feature Stories
    "I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
    Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
    My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sumit Sarkar, Product Marketing Engineer at Progress, will discuss how the key to delivering on this was using standard interfaces using a bi-directional data pipeline to connect the systems. On the Salesforce side, we were able to get frictionless access to the data lake using clicks-not-code via OData. On the Hadoop side, we were able to ingest data from Salesforce using JDBC for Apache Sqoop. Join...
    MongoDB Atlas leverages VPC peering for AWS, a service that allows multiple VPC networks to interact. This includes VPCs that belong to other AWS account holders. By performing cross account VPC peering, users ensure networks that host and communicate their data are secure. In his session at 20th Cloud Expo, Jay Gordon, a Developer Advocate at MongoDB, will explain how to properly architect your VPC using existing AWS tools and then peer with your MongoDB Atlas cluster. He'll discuss the security advantages you immediately gain, easier configuration of whitelisting networks and potential cost savings on bandwidth.
    Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organizations must focus on what is most relevant to deliver value, reduce IT complexity, create more repeatable agile-based processes and leverage increasingly secure and stable, cloud-based infrastructure platforms.
    Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service.
    Niagara Networks exhibited at the 19th International Cloud Expo, which took place at the Santa Clara Convention Center in Santa Clara, CA, in November 2016. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
    SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 developers, designers, quality assurance engineers, project managers in house, specializing in the world-class mobile and web development.
    DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
    DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
    Untitled Document
    Cloud Expo - Cloud Looms Large on SYS-CON.TV


    Cloud Expo 2013 East Opening Keynote by IBM
    In this Cloud Expo Keynote, Danny Sabbah, CTO & General Manager, Next Generation Platform, will detail the critical architectural considerations and success factors organizations must internalize to successfully implement, optimize and innovate using next generation architectures.
    Lisa Larson, Vice President of Enterprise Cloud Solutions of Rackspace Hosting Live From New York City
    In the old world of IT, if you didn't have hardware capacity or the budget to buy more, your project was dead in the water. Budget constraints can leave some of the best, most creative and most ingenious innovations on the cutting room floor. It's a true dilemma for developers and innovators – why spend the time creating, when a project could be abandoned in a blink? That was the old world. In the new world of IT, developers rule. They have access to resources they can spin up instantly. A hybrid cloud ignites innovation and empowers developers to focus on what they need. A hybrid cloud blends the best of all worlds, public cloud, private cloud and dedicated servers to fit the needs of developers and offer the ideal environment for each app and workload without the constraints of a one-size-fits-all cloud.

    Keynote: Driving Cloud Innovation: SSDs Change Cloud Storage Paradigm
    Cloud is a transformational shift in computing that can have a powerful effect on enterprise IT when designed correctly and used to its full potential. Join Citrix in a discussion that centers on building, connecting and empowering users with cloud services and hear examples of how enterprises are solving real-world business challenges with an architecture and solution purpose-built for the cloud.

    Go Beyond IaaS to Deliver "Anything As a Service"
    Many organizations want to expand upon the IaaS foundation to deliver cloud services in all forms—software, mobility, infrastructure and IT. Understanding the strategy, planning process and tools for this transformation will help catalyze changes in the way the business operates and deliver real value. Join us to learn about the new ITaaS model and how to begin the transformation.


    @CloudExpo Stories
    "I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
    Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
    My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...
    MongoDB Atlas leverages VPC peering for AWS, a service that allows multiple VPC networks to interact. This includes VPCs that belong to other AWS account holders. By performing cross account VPC peering, users ensure networks that host and communicate their data are secure. In his session at 20th Cloud Expo, Jay Gordon, a Developer Advocate at MongoDB, will explain how to properly architect your VPC using existing AWS tools and then peer with your MongoDB Atlas cluster. He'll discuss the secur...
    Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
    Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service.
    Niagara Networks exhibited at the 19th International Cloud Expo, which took place at the Santa Clara Convention Center in Santa Clara, CA, in November 2016. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
    SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
    DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
    DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
    In his session at Cloud Expo, Alan Winters, an entertainment executive/TV producer turned serial entrepreneur, will present a success story of an entrepreneur who has both suffered through and benefited from offshore development across multiple businesses: The smart choice, or how to select the right offshore development partner Warning signs, or how to minimize chances of making the wrong choice Collaboration, or how to establish the most effective work processes Budget control, or how to max...
    Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The int...
    China Unicom exhibit at the 19th International Cloud Expo, which took place at the Santa Clara Convention Center in Santa Clara, CA, in November 2016. China United Network Communications Group Co. Ltd ("China Unicom") was officially established in 2009 on the basis of the merger of former China Netcom and former China Unicom. China Unicom mainly operates a full range of telecommunications services including mobile broadband (GSM, WCDMA, LTE FDD, TD-LTE), fixed-line broadband, ICT, data communica...
    SYS-CON Events announced today that Ocean9will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Ocean9 provides cloud services for Backup, Disaster Recovery (DRaaS) and instant Innovation, and redefines enterprise infrastructure with its cloud native subscription offerings for mission critical SAP workloads.
    Building a cross-cloud operational model can be a daunting task. Per-cloud silos are not the answer, but neither is a fully generic abstraction plane that strips out capabilities unique to a particular provider. In his session at 20th Cloud Expo, Chris Wolf, VP & Chief Technology Officer, Global Field & Industry at VMware, will discuss how successful organizations approach cloud operations and management, with insights into where operations should be centralized and when it’s best to decentraliz...
    SYS-CON Events announced today that Juniper Networks (NYSE: JNPR), an industry leader in automated, scalable and secure networks, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. The company co-innovates with customers and partners to deliver automated, scalable and secure network...
    Deep learning has been very successful in social sciences and specially areas where there is a lot of data. Trading is another field that can be viewed as social science with a lot of data. With the advent of Deep Learning and Big Data technologies for efficient computation, we are finally able to use the same methods in investment management as we would in face recognition or in making chat-bots. In his session at 20th Cloud Expo, Gaurav Chakravorty, co-founder and Head of Strategy Development ...
    DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore t...
    Imagine having the ability to leverage all of your current technology and to be able to compose it into one resource pool. Now imagine, as your business grows, not having to deploy a complete new appliance to scale your infrastructure. Also imagine a true multi-cloud capability that allows live migration without any modification between cloud environments regardless of whether that cloud is your private cloud or your public AWS, Azure or Google instance. Now think of a world that is not locked i...
    SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
    Best Recent Articles on Cloud Computing & Big Data Topics
    As we enter a new year, it is time to look back over the past year and resolve to improve upon it. In 2014, we will see more service providers resolve to add more personalization in enterprise technology. Below are seven predictions about what will drive this trend toward personalization.
    IT organizations face a growing demand for faster innovation and new applications to support emerging opportunities in social, mobile, growth markets, Big Data analytics, mergers and acquisitions, strategic partnerships, and more. This is great news because it shows that IT continues to be a key stakeholder in delivering business service innovation. However, it also means that IT must deliver new innovation despite flat budgets, while maintaining existing services that grow more complex every day.
    Cloud computing is transforming the way businesses think about and leverage technology. As a result, the general understanding of cloud computing has come a long way in a short time. However, there are still many misconceptions about what cloud computing is and what it can do for businesses that adopt this game-changing computing model. In this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan, Rex Wang, Vice President of Product Marketing at Oracle, discusses and dispels some of the common myths about cloud computing that still exist today.
    Despite the economy, cloud computing is doing well. Gartner estimates the cloud market will double by 2016 to $206 billion. The time for dabbling in the cloud is over! The 14th International Cloud Expo, co-located with 5th International Big Data Expo and 3rd International SDN Expo, to be held June 10-12, 2014, at the Javits Center in New York City, N.Y. announces that its Call for Papers is now open. Topics include all aspects of providing or using massively scalable IT-related capabilities as a service using Internet technologies (see suggested topics below). Cloud computing helps IT cut infrastructure costs while adding new features and services to grow core businesses. Clouds can help grow margins as costs are cut back but service offerings are expanded. Help plant your flag in the fast-expanding business opportunity that is The Cloud, Big Data and Software-Defined Networking: submit your speaking proposal today!
    What do you get when you combine Big Data technologies….like Pig and Hive? A flying pig? No, you get a “Logical Data Warehouse.” In 2012, Infochimps (now CSC) leveraged its early use of stream processing, NoSQLs, and Hadoop to create a design pattern which combined real-time, ad-hoc, and batch analytics. This concept of combining the best-in-breed Big Data technologies will continue to advance across the industry until the entire legacy (and proprietary) data infrastructure stack will be replaced with a new (and open) one.
    While unprecedented technological advances have been made in healthcare in areas such as genomics, digital imaging and Health Information Systems, access to this information has been not been easy for both the healthcare provider and the patient themselves. Regulatory compliance and controls, information lock-in in proprietary Electronic Health Record systems and security concerns have made it difficult to share data across health care providers.
    Cloud Expo, Inc. has announced today that Vanessa Alvarez has been named conference chair of Cloud Expo® 2014. 14th International Cloud Expo will take place on June 10-12, 2014, at the Javits Center in New York City, New York, and 15th International Cloud Expo® will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
    12th International Cloud Expo, held on June 10–13, 2013 at the Javits Center in New York City, featured four content-packed days with a rich array of sessions about the business and technical value of cloud computing led by exceptional speakers from every sector of the cloud computing ecosystem. The Cloud Expo series is the fastest-growing Enterprise IT event in the past 10 years, devoted to every aspect of delivering massively scalable enterprise IT as a service.
    Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend.
    It's a simple fact that the better sales reps understand their prospects' intentions, preferences and pain points during calls, the more business they'll close. Each day, as your prospects interact with websites and social media platforms, their behavioral data profile is expanding. It's now possible to gain unprecedented insight into prospects' content preferences, product needs and budget. We hear a lot about how valuable Big Data is to sales and marketing teams. But data itself is only valuable when it's part of a bigger story, made visible in the right context.
    Cloud Expo, Inc. has announced today that Larry Carvalho has been named Tech Chair of Cloud Expo® 2014. 14th International Cloud Expo will take place on June 10-12, 2014, at the Javits Center in New York City, New York, and 15th International Cloud Expo® will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
    Everyone talks about a cloud-first or mobile-first strategy. It's the trend du jour, and for good reason as these innovative technologies have revolutionized an industry and made savvy companies a lot of money. But consider for a minute what's emerging with the Age of Context and the Internet of Things. Devices, interfaces, everyday objects are becoming endowed with computing smarts. This is creating an unprecedented focus on the Application Programming Interface (API) as developers seek to connect these devices and interfaces to create new supporting services and hybrids. I call this trend the move toward an API-first business model and strategy.
    We live in a world that requires us to compete on our differential use of time and information, yet only a fraction of information workers today have access to the analytical capabilities they need to make better decisions. Now, with the advent of a new generation of embedded business intelligence (BI) platforms, cloud developers are disrupting the world of analytics. They are using these new BI platforms to inject more intelligence into the applications business people use every day. As a result, data-driven decision-making is finally on track to become the rule, not the exception.
    Untitled Document
    Register and Save Before November 6th!
    Save $500
    on your “Golden Pass”!
    Call 201.802.3020
    or click here to Register
    Early Bird Expires November 6th.


    Silicon Valley Call For Papers CLOSED
    Submit
    your speaking proposal for the upcoming Cloud Expo in
    New York, NY.
    [June 11-14, 2012]


    Sponsorship Opportunities
    Please Call
    201.802.3021
    events (at) sys-con.com
    SYS-CON's Cloud Expo, held each year in California, New York, Prague, Tokyo, and Hong Kong is the world’s leading Cloud event in its 4th year, larger than all other Cloud events put together. For sponsorship, exhibit opportunites and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com.

    Silicon Valley Expo Floor Plan Revealed

    Cloud Expo Silicon Valley
    [November 7-10, 2011]

    Floor Plan Revealed


    Testimonials
    Cloud Expo was a fantastic event for CSS Corp - we easily exceeded our objectives for engaging with clients and prospects."
    AHMAR ABBAS
    SVP, Global Infrastructure Management, CSS Corp.
     
    With our launch at Cloud Expo, we successfully transformed the company from a relatively unknown European player into the dominant player in the market. Our competitors were taken by surprise and just blown away. We got a huge number of really high quality leads..."
    PETE MALCOLM
    CEO, Abiquo
     
    We were extremely pleased with Cloud Expo this year - I’d say it exceeded expectations all around. This is the same info we got from partners who attended as well. Nice job!"
    MARY BASS
    Director of Marketing, UnivaUD
     
    Cloud Expo helps focus the debate on the critical issues at hand in effect connecting main street with the next frontier."

    GREG O’CONNOR
    President & CEO, Appzero


    Who Should Attend?
    Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.

    Download Cloud Computing Journal & Show Guide
    Cloud Computing Journal
    Download PDF
    Cloud Expo Show Guide
    Download PDF

    The World's 30 Most influential Cloud Bloggers
    Cloud Expo on Ulitzer
    1
    Dustin Amrhein 11 Kevin Hoffman 21 Greg O'Connor
    2
    Ezhil Babaraj 12 Alin Irimie 22 Maureen O'Gara
    3
    Tony Bishop 13 Kevin Jackson 23 Mark O'Neill
    4
    Reuven Cohen 14 Fuat Kircaali 24 Bill Roth
    5
    Ernest de Leon 15 David Linthicum 25 Ellen Rubin
    6
    David Dean 16 Lori MacVittie 26 John Savageau
    7
    Ray DePena 17 Bill McColl 27 Michael Sheehan
    8
    Dana Gardner 18 Paul Miller 28 Roman Stanek
    9
    John Gauntt 19 Louis Naugès 29 John Treadway
    10
    Jeremy Geelan 20 Greg Ness 30 Alan Williamson

    Join Us as a Media Partner - Together We Can Rock the IT World!
    SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

    If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

    To get involved, email Marilyn Moux at marilyn@sys-con.com.

    @CloudExpo Blogs
    Containerization is popularly viewed as the ‘virtualization of virtualization’ or ‘next generation virtualization.’ However, containers have existed long before virtualization or the advent of modern container technology like Docker and Linux Containers. Similar tech was built into mainframe systems that pervaded the IT landscape for the preceding decades. However, the implication, as the name suggests, is that modern software containerization will have the same seismic impact on the IT industry as shipping containers have had on maritime freight transport. Indeed, it is quite common now for ...
    The IT industry is undergoing a significant evolution to keep up with cloud application demand. We see this happening as a mindset shift, from traditional IT teams to more well-rounded, cloud-focused job roles. The IT industry has become so cloud-minded that Gartner predicts that by 2020, this cloud shift will impact more than $1 trillion of global IT spending. This shift, however, has left some IT professionals feeling a little anxious about what lies ahead. The good news is that cloud computing is relatively new by IT's standards, which means it's constantly expanding to encompass new career...
    Trends as Internet of things (IoT), distributed IT, data sovereignty requirements, and pervasive security concerns are combining to challenge how IT operates. Thanks to adoption of hybrid IT, tech organizations are shifting to become strategists and internal service providers. To help us define a new ideology for hybrid IT, we're joined by Neil Thurston, Chief Technologist for the Hybrid IT Practice at Logicalis Group in the UK. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.
    Digital transformation requires rapid network changes. Navigating these changes well is difficult but critical, as the function of business applications are at stake. Customers aren’t interested in what’s going on behind the scenes; they simply want the platform to work. Hosting Facts researchers found that a single-second delay in website loading time can result in a seven percent loss in conversion, and 40 percent of web users will abandon a website if it takes longer than three seconds to load.
    Lots of cloud technology predictions and analysis are still dealing with future spending and planning, but there are plenty of real-world cloud use cases and implementations happening now. One approach, taken by stalwart GE, is to use SaaS applications for non-differentiated uses. For them, that means moving functions like HR, finance, taxes and scheduling to SaaS, while spending their software development time and resources on the core apps that make GE better, such as inventory, planning and sales. Essentially, as for more and more large enterprises, GE is getting out of the infrastructure b...
    Information Technology has advanced in different areas at different speeds. This has always been true, as people found workable solutions to the problems that faced them today, most often before there was a market for those solutions. While things like virtualization and eventually cloud computing grew slowly, programming languages sat at the same point for around a decade before the current round of new languages and approaches—Python, Ruby, Node, Swift—came about. These things seem unrelated, but there is a union of the two sets of changes that we are about to see blossom.
    Big data is old news. Today, the key to leveraging data effectively is to do fast data. In a similar fashion, traditional incident management—which entails collecting and analyzing large volumes of monitoring information—is no longer enough. Organizations must also now do “fast monitoring,” which means not only collecting monitoring data; but making it actionable in real-time. This post examines what fast monitoring means, and explains how incident management teams can implement this approach to realize great benefits.
    The mad dash to connect virtually every noun to the internet or The Internet of Things, is creating a massive M2M network for all the devices, systems, sensors and actuators to connect & communicate on the Internet. With that, they need a communications protocol to understand each other. One of those is Message Queue Telemetry Transport (MQTT). MQTT is a “subscribe and publish” messaging protocol designed for lightweight machine-to-machine (or IoT) communications. In this episode of Lightboard Lessons, I light up how MQTT works.
    In 2016, blockchain technology came close to hitting its peak on Gartner’s annual Hype Cycle, signaling an imminent shift from an emerging, theoretical technology to widespread adoption. Like cloud, big data, and the Internet of Things (IoT) before it, blockchain is the tech industry’s latest Next Big Thing. Analysts and industry experts say it holds immense potential for organizations, but many business leaders don’t yet see a practical application for their operations. While a lot of people know blockchain is the technology behind Bitcoin, Ethereum, and other cryptocurrencies, what about ent...
    These days attacks are becoming more sophisticated and more common. Mobile devices, cloud computing and the Internet of Things have increased the number of access points that must be secured. To complicate matters, CISOs are been directed to secure system without compromising the seamless experience that customers expect across channels, and if the organization is in a regulated industry, compliance issues likely increase the team’s workload. To best detect threats and respond to incidents quickly, many organizations decide they need a security operations center to provide proper protection a...
    ChatOps is an emerging topic that has led to the wide availability of integrations between group chat and various other tools/platforms. Currently, HipChat is an extremely powerful collaboration platform due to the various ChatOps integrations that are available. However, DevOps automation can involve orchestration and complex workflows. In his session at @DevOpsSummit at 20th Cloud Expo, Himanshu Chhetri, CTO at Addteq, will cover practical examples and use cases such as self-provisioning infrastructure/applications, self-remediation workflows, integrating monitoring and complimenting integra...
    Special thanks for the help on this blog to the coolest, most hip group of industry experts that I have ever met: the Pathfinders. The Pathfinders is an elite forces group of master system engineers inside of Dell EMC who tackle our customers’ most difficult and inspiring challenges. I am honored to be part of that club! Suppose an autonomous vehicle learns of a more efficient route and wants sell this knowledge to other autonomous cars for a fee (using blockchain to handle machine to machine transaction). Suppose the autonomous vehicle could start to monetize itself; to self-fund its own op...
    It's 3 am in California, and you are still awake trying to sort through a release process that has been delayed by several hours. The deployment to the main application cluster took several extra hours due to an unanticipated problem with the servers, and now everyone is waiting on the lead database administrator to call into a conference bridge so you can all move on to Step 53.5b of the deployment. Your production deployments always seem to be problematic and this one might be the worst you've experienced yet. Everyone's Tired: Bad Decisions AboundBy "everyone," I mean the 30 QA testers and...
    It's been way too long, but the next in the series of IoT "Build-along-at-home" videos is done. In this edition I will show you the "Hello World" project for interacting with the IO ports on your Raspberry Pi. Please click here to watch the video and as always, comments and questions are appreciated and welcomed! If you are the type (like me) who just likes to figure stuff out on their own, I have heavily commented the code for you so you can get started quickly without the video, but it will help you with the hardware assemblies! Also I am already working on the next projects, using the moist...
    Next month will mark the 47th anniversary of Apollo 13. The film that recounts the story is a favorite of mine, probably because it so masterfully captures the incredible suspense, fear, and hope felt by people everywhere, that I personally recall very well. I also know how an organization’s digital transformation can generate similar reactions! Apollo 13 was likely a casualty of the space program’s incredibly aggressive schedule. NASA, with U.S. political and military leaders, was motivated by competition from the U.S.S.R. and fear of the potential consequences of not being first. Urgency oft...
    BYOD. IoT. Cloud computing. DevOps. IT professionals today have more demands (and more acronyms) on their time than ever. Application development and delivery are changing rapidly and increasing in complexity, revealing the limitations of traditional DNS approaches in achieving modern network goals. The IT department has made use of open source platforms for decades to provide DNS and traffic management in their internal networks and for their public, internet-facing services. The majority of DNS servers, both on the internet and in enterprise intranets, are open source-based solutions such as...
    I happened to be in India last November when prime minister Modi announced the demonetization program, where 86% of the currency in the form of two paper bills (Rs. 500 and 1000 denomination) were made defunct. People were given time to deposit their existing currencies in the bank. Those who had unusually high volume of such currencies were supposed to declare the legal source or face stiff penalties such as 60-75% tax. The goal was to catch the money hoarders and black marketers who avoid paying taxes on such undeclared money.
    In the first article of this three-part series on hybrid cloud security, we discussed the Shared Responsibility Model, and examined how the most common attack strategies persist, are amplified, or are mitigated as assets move from data centers to the cloud. In part two, we talked about the unique security challenges that are introduced by public cloud environments. In this third and final installment, we’ll review why it’s essential to approach hybrid cloud security with different methods, tools and best practices than those used in the data center.
    When discussing disruptive technologies, the topic of blockchain inevitably enters the conversation. Gartner recently listed blockchain as one of the ‘Key platform-enabling technologies to track.’ Approximately $1.4B has been invested in blockchain just this year, according to PwC executive Seamus Cushley. IBM announced this week a Blockchain-as-a-Service Enterprise offering at their Interconnect Conference. While there is a lot of ‘hype vs reality’ discussions going on, there is no arguing that blockchain is being taken very seriously across industries and cannot be ignored.
    Choosing a programming framework for a small business can be overwhelming– there are so many. Here are a few of the best choices, to help you get started. Ask a room of ten developers which programming framework is the ‘best on the market,' and you're liable to receive ten different answers. Each developer will sing the praises of a different language, and each one will very probably feel that theirs is the only logical choice. The most confusing thing, though? Each and every one of those developers will be correct.
    Untitled Document
    Past SYS-CON Events
        Cloud Expo West
    cloudcomputingexpo
    2011west.sys-con.com

     
        Cloud Expo East
    cloudcexpo
    2011east.sys-con.com

     
        Cloud Expo West
    cloudcomputingexpo
    2010west.sys-con.com

     
        Virtualization Expo West
    virtualization
    2010west.sys-con.com
        Cloud Expo Europe
    cloudexpoeurope2010.
    sys-con.com

     
        Cloud Expo East
    cloudcomputingexpo
    2010east.sys-con.com

     
        Virtualization Expo East
    virtualizationconference
    2010east.sys-con.com
        Cloud Expo West
    cloudcomputingexpo
    2009west.sys-con.com

     
        Virtualization Expo West
    virtualizationconference
    2009west.sys-con.com
        GovIT Expo
    govitexpo.com
     
        Cloud Expo Europe
    cloudexpoeurope2009.sys-con.com
     

    Cloud Expo 2011 Allstar Conference Faculty

    S.F.S.
    Dell

    Singer
    NRO

    Pereyra
    Oracle

    Ryan
    OpSource

    Butte
    PwC

    Leone
    Oracle

    Riley
    AWS

    Varia
    AWS

    Lye
    Oracle

    O'Connor
    AppZero

    Crandell
    RightScale

    Nucci
    Dell Boomi

    Hillier
    CiRBA

    Morrison
    Layer 7 Tech

    Robbins
    NYT

    Schwarz
    Oracle

    What The Enterprise IT World Says About Cloud Expo
     
    "We had extremely positive feedback from both customers and prospects that attended the show and saw live demos of NaviSite's enterprise cloud based services."
      –William Toll
    Sr. Director, Marketing & Strategic Alliances
    Navisite
     


     
    "More and better leads than ever expected! I have 4-6 follow ups personally."
      –Richard Wellner
    Chief Scientist
    Univa UD
     


     
    "Good crowd, good questions. The event looked very successful."
      –Simon Crosby
    CTO
    Citrix Systems
     


     
    "It's the largest cloud computing conference I've ever seen."
      –David Linthicum
    CTO
    Brick Group